Nissan brand seen to log surge in sales for August 2013

Article by Anita Panait, on August 30, 2013

Nissan North America is expecting to post a surge in sales of the Nissan brand in the United States when its August sales are tallied next week. According to Nissan, sales of its Versa subcompact are expected to be 25-percent higher than figures posted a year earlier, boosted by the summer launch of the Versa Note hatchback.

Nissan added that sales of the Sentra are expected to be 15-percent higher than in August 2012. According to Dave Mazur, Nissan vice president of market intelligence, Nissan currently has a 30 to 31 day supply of the Versa and Sentra, adding that a new production line in Mexico is expected to increase supply of the models later this year.

The Nissan brand has been posting sales gains of 16 percent or more each month in US since April. The Japanese carmaker cut the prices of seven key models in early May.

Mazur expects the annualized rate of US light-vehicle sales in August, adjusted for seasonal factors, will be around 15.8 million vehicles.

Ford's U.S. sales analyst Erich Merkle has remarked that US seasonally adjusted annualized sales rate for August may surge to around 16 million light vehicles. Nissan is expecting a 28-percent jump in Rogue sales for August 2013, despite being in the final months of its model cycle, Mazur said.

Nissan will roll out a redesigned Rogue late 2013. According to Mazur, consumers in the US are considering the Mazur crossover for the first time due to heightened advertising, noting that Nissan hasn't spent "much money advertising it in the past."

Nissan brand's retailers in the US sold 673,755 cars and trucks in the first seven months, reflecting a 10-percent jump over the same period in 2012.

Topics: nissan, sales

If you liked the article, share on:

Pin It

Comments

Recommended

South Korean car company SsangYong recently revealed sketches of their upcoming SUV. We’re not always impressed by Korean car designs, but this one looks quite promising. Yup, it is the...
by - March 26, 2017
Twenty-eight years after the company was first launched by Toyota, which was initially targeted to the United States market only, Lexus has already made its way to over 70 countries....
by - March 26, 2017
Last year was probably Porsche’s best year ever in terms of sales. Their factory in Stuttgart delivered 237,778 cars in total, which represents a six percent increase compared to the...
by - March 26, 2017
Lamborghini has disclosed that it is looking into the possibility of releasing electric vehicles. With the Volkswagen Group revealing that it will be releasing electric vehicles within several years, there...
by - March 25, 2017
Daimler AG, through its Smart division, has disclosed that its two electric models, the Smart ForTwo and the Smart ForFour are now open for orders in Germany. Official market launch...
by - March 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries