Nissan brand seen to log surge in sales for August 2013

Article by Anita Panait, on August 30, 2013

Nissan North America is expecting to post a surge in sales of the Nissan brand in the United States when its August sales are tallied next week. According to Nissan, sales of its Versa subcompact are expected to be 25-percent higher than figures posted a year earlier, boosted by the summer launch of the Versa Note hatchback.

Nissan added that sales of the Sentra are expected to be 15-percent higher than in August 2012. According to Dave Mazur, Nissan vice president of market intelligence, Nissan currently has a 30 to 31 day supply of the Versa and Sentra, adding that a new production line in Mexico is expected to increase supply of the models later this year.

The Nissan brand has been posting sales gains of 16 percent or more each month in US since April. The Japanese carmaker cut the prices of seven key models in early May.

Mazur expects the annualized rate of US light-vehicle sales in August, adjusted for seasonal factors, will be around 15.8 million vehicles.

Ford's U.S. sales analyst Erich Merkle has remarked that US seasonally adjusted annualized sales rate for August may surge to around 16 million light vehicles. Nissan is expecting a 28-percent jump in Rogue sales for August 2013, despite being in the final months of its model cycle, Mazur said.

Nissan will roll out a redesigned Rogue late 2013. According to Mazur, consumers in the US are considering the Mazur crossover for the first time due to heightened advertising, noting that Nissan hasn't spent "much money advertising it in the past."

Nissan brand's retailers in the US sold 673,755 cars and trucks in the first seven months, reflecting a 10-percent jump over the same period in 2012.

Topics: nissan, sales

If you liked the article, share on:

Comments

Recommended

Hyundai is introducing a new 2018 Accent that is not only wider and longer, but is now also sporting a new look that is more serious than the previous model....
by - February 20, 2017
Fans and enthusiasts of the BMW M2 in the United States could now rejoice. This comes as their favorite BMW M2 is getting a limited edition version as prepped by...
by - February 20, 2017
Carmakers usually leave us thirsty for information on whether they would introduce a new, refreshed or face-lifted vehicle and on when they intend to launch it. There are reasons for...
by - February 20, 2017
Cadillac’s CT6 full-size prestige-luxury sedan is still somewhat new. It has been offered to the global auto market for two model years – 2016 and 2017. But for those who...
by - February 19, 2017
In many industries, it is the rivalries that make things exciting. In basketball for example, there is the well-known rivalry between the Los Angeles Lakers against the Boston Celtics. For...
by - February 19, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries