Nissan North America begins production of redesigned 2013 Altima sedan

Article by Christian Andrei, on May 17, 2012

Nissan North America has commenced the production for the revamped 2013 Altima sedan, which the automaker hopes, will rival the family-sedan domination of the Toyota Camry. Nissan Americas Vice Chairman Bill Krueger disclosed that they did not put all of the investment into the vehicle and give it all of its excellent features "with an expectation to be No. 2."

The first 2013 model has rolled off the Smyrna assembly line in Tennessee. Krueger added that ultimately, the customer will be voting with their purchase whether or not the company sells more than anyone. For most of its 20-year lifespan, the Altima has lagged as the also-ran among family sedans.

However, in the months after the March earthquake in Japan last year, the vehicle jumped into the No. 2 spot within the segment. It surpassed the Honda Accord and trailing closely at the Camry. With both rivals currently seeking to recoup lost ground, Nissan intends to capitalize on the gains.

 The redesigned 2013 model boasts of segment-leading fuel economy and car weight. However, other challengers are also in pursuit to get a bigger share of the mid-sized sedan segment.

Among these challengers is the big-selling Hyundai Sonata, as well as the three vehicles that are revamped for 2013 model year, namely the Ford Fusion, Chevrolet Malibu and Honda Accord.

Krueger stated that product enhancements will sell the Altima. He also revealed that there are no plans to increase incentives, emphasizing that their "best foot forward" will be the product itself. Nissan is expanding plant capacity for the Altima at the Smyrna facility and at Canton production site in Mississippi.

The Canton site will be Altima's second production location in North America. Specifically, the Smyrna plant is adding 1,000 employees to implement a third production shift later in 2012.

Managers are also taking steps to boost assembly line speed in the Canton facility to add 20% more output. Krueger remained cautious regarding the number of Altima units which Nissan North America will manufacture in 2012 or is capable of building once the changes are implemented. The two facilities are highly flexible, capable of shuffling output from one model to another with minimal effort.

If you liked the article, share on:


Login or Create new account to add a comment!


So, it is official! The new Honda Clarity FCV has the longest verified range of any zero-emissions vehicle currently on the road in the United States. One of the main...
by - October 27, 2016
Many have been anticipating Mercedes-Benz Vans’ newest luxury pickup truck, the X-Class. While Mercedes-Benz has yet to reveal the official production version of the X-Class, it was kind enough to...
by - October 27, 2016
We’ve seen quite a lot of intriguing stories in the age of Internet (where the most interesting part was revealed before the story unfolds). Some are from movies and novels...
by - October 26, 2016
Many people have long known that the new 2018 RS5 was being developed by Audi AG. Enthusiasts the world over were excited when a prototype was seen running on the...
by - October 26, 2016
It was only recently when BMW officially debuted the new 2017 5-Series Saloon (G30) online. At that time, this range revealed that it had driving dynamics that was the best...
by - October 26, 2016