Nissan Sunderland Plant breaks production records in the UK

Article by Christian Andrei, on January 4, 2012

Employees at the Nissan Sunderland Plant finished their 25th anniversary year in style with a series of new records in the UK vehicle industry. The facility manufactured a total of 480,485 vehicles in 2011 compared to the 423,262 units made in 2010, which was the first time that any automobile plant in the UK had ever manufactured at least 400,000 vehicles in a year.

Demand for the Nissan Juke and Nissan Qashqai meant that the facility exceeded that previous record on November 16. November was itself a record month for the plant with 46,606 units manufactured, which is the plant's highest ever monthly total. The leadership of Nissan in the Crossover market was illustrated with the production totals of its bestsellers Juke (132,606 units), Qashqai (244,298) and Qashqai+2 (56,979).

Moreover, the plant also generated 46,602 units of the award-winning Nissan Note. The new record demonstrates the first full calendar year wherein there has been 24-hour production of the Qashqai+2 and Qashqai. It was also the first full year of Juke production, including the addition of a 4X4 Juke and the limited edition Juke Kuro.

In addition, some extra staff had been hired at the facility in order to help meet the customer demand which resulted to Nissan's achievement of an all-time record European market share of 4.2% in September. Employees at Nissan Sunderland Plant also hit an all-time high with 5,462 people.

The Sunderland Plant is set to introduce Nissan's first lithium-ion battery production facility outside Japan. It is also preparing to start the production of Nissan LEAF in 2013. Kevin Fitzpatrick, Nissan's Vice President for Manufacturing in the UK, commented that the plant's 25th anniversary year will go down in the history of car production in the UK and that all the staff can be proud of the various milestones they have achieved.

Revised, re-envisioned and much improved, the new Nissan Qashqai was completely remodelled for the 2010 relaunch. As one of the few effective alternatives to the hatchback, this is part of Nissan's ambitious plan to dominate the market started in Britain.

Launched in 2007, the Nissan Qashqai has proven to have had an incredible impact upon the European market. With its 500 thousandth delivery in under three years, this formidable vehicle has had a real impact on the British economy and helped steer the manufacturing sector through the recession as every Qashqai is made at the Nissan plant in Sunderland.

By redefining the Qashqai and the Qashqai+2, Nissan has successfully combined a lighter framed, sporty looking hatchback with the versatility and safety of a compact SUV.

Refreshed Frontal Aspect

The front has seen the biggest design changes in the revised Qashqai as Nissan strived to add a degree of elegance, an improvement in quality and presence to the vehicle. These changes have included a new front bumper, headlamps, wings, bonnet and the grille and these changes promise to be a part of the Qashqai+2 as well.

The rear of the vehicle has been tuned to increase its aerodynamics and most of the changes involve the rear lights. Transparent lenses have been fitted with the brake and rear lights adopting a dozen LEDs to improve clarity of vision. A closer examination of the lights reveal the top section where the reversing lights and indicators are housed, to now be clear, whilst the bottom section for the brake and night lights is now red.

Two New Exterior Colours

Nissan has also introduced two new colours for the all-new Qashqai's. Magnetic Red and Mineral Grey. These colours definitely add to the overall contemporary feel of the new version and add a distinctive finish.

As a final touch, Nissan has also introduced 16 and 17 inch alloy five spoke wheel designs which contribute to the vehicle's stylish and impressive quality.

Topics: nissan, production, record, uk

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