Nissan to invest $400 million in assembly operations in Mexico

Article by Christian A., on March 8, 2011

Looking to offset the yen’s strength and boost sales in the Americas, Nissan Motor Co. is increasing its investment by $400 million for its assembly operations in Mexico. The carmaker said it will invest $1.05 billion at plants in Mexico's Aguascalientes and Cuernavaca through 2013, an increase from a $600 million plan announced in 2010.

Company spokesman David Reuter said Nissan announced the increase at a ceremony in Aguascalientes, signaling the start of production of the March subcompact. He added that the additional investment is to increase production of a small sedan and a small “multi-purpose” vehicle at Aguascalientes, off the March platform.

Last year, Nissan aimed to raise annual production in Mexico to about 700,000 vehicles, seeking higher sales in Mexico and in other Latin American markets. While Nissan already exports Sentra and Versa small cars from Mexico to the United States, Reuter did not say if the Mexican-built March and the other two models will be sold there.

Without elaborating, Reuter added the small sedan goes into production later in 2011 and the multi-purpose vehicle will be built beginning in 2013.

In an interview at the recent Geneva Auto Show, Nissan senior vice president Andy Palmer said the yen is “hurting” the company and that even if there has been some relief, the situation is worsening due to the recent Middle East crisis. [via gulfnews]

Topics: nissan, investment

If you liked the article, share on:

Comments

Recommended

Tesla is finally setting a more “definite” schedule with regards to the official launch of the Tesla Model 3 electric car. A “limited production” is said to be slated to...
by - February 25, 2017
Are you a big fan of legendary boxer Mike Tyson, the former heavyweight world champion? Or are you a big fan of the iconic Ferrari F50? Either way, you will...
by - February 24, 2017
It seems that AM-RB 001 hypercar is not the only vehicle project that Aston Martin and Red Bull Racing has gone into. This time, don’t expect something as outlandish as...
by - February 24, 2017
The year 2018 marks the golden anniversary of Subaru of America. Of course, the company will celebrate 50 years of being at the helm of the brand’s crusade in North...
by - February 24, 2017
During car crashes and accidents, there are times that its occupants can’t get out easily. There are times when the only way to get out of that situation is to...
by - February 23, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries