After announced the fact that it will buy Ducati, Audi also announced today that it will build a North American plant in Mexico. The exact location for the new plant will be chosen by Audi later this year and as expected the German carmaker will manufacture in Mexico an SUV model starting in 2016. According to Rupert Stadler, Chairman of the Board of Management of AUDI AG, Mexico world’s top ten automotive locations and will offer a blend of tradition and experience.
For those who don’t know, Volkswagen already has an an automotive plant in Puebla and an engine plant in Silao. "The new plant will become a fully fledged member of the Audi production network and will implement the very latest standards in terms of resource efficiency and production processes,” stated Frank Dreves, Member of the Board of Management of AUDI AG for Production. “Audi is all about premium quality no matter what the location.”
Following on from the policy decision, the next step will be to conduct a detailed examination of various locations in Mexico. AUDI AG aims to choose the exact location within the course of the year. “The factors that we will take into account include not just the specifics of the real estate and its logistical links,” emphasized Thomas Sigi, Member of the Board of Management of AUDI AG for Human Resources. He also cited quality of life as a decisive criterion. “It is important for us to be able to find well-qualified employees there,” continued Sigi, referring to the need for an effective infrastructure of schools and universities.