Opel unveils special models to mark its 150th anniversary

Article by Christian Andrei, on January 23, 2012

Opel is encouraging customers to participate in the 150th anniversary of the day that it was founded by Adam Opel in the Hessian town of Rüsselsheim in 1862. Opel will launch several anniversary editions with premium design and comfort features – the Corsa, Meriva, Astra and Insignia -- entitled “150 years Opel.”

They get additional equipment with savings of as much as 2,100 euro. Those who want a more exclusive vehicle would like the jubilee trim “150 years Opel.”

The Corsa and Meriva jubilee editions are fitted with a set of 16 inch alloy wheels and at its rear, it has tinted Solar Protect heat insulation glazing. To enhance the celebratory mood, the cars have heated steering wheels with multi-functional keys, fog lamps and cruise control, an MP3-CD Radio, and an on-board computer. Moreover, the Corsa gets a chrome exhaust pipe as a standard feature, regardless of the engine type.

The other models’ available depends on the type of engine used. The “150 year Opel” Astra will be launched with 17-inch alloy wheels. Aside from the fog lamps, the Opel has the exact same features as the Corsa and the Meriva. These vehicles are more luxurious as they come with the “150 years of Opel” – an exclusive jubilee trim package.

Furthermore, the Corsa and the Meriva have an adjustable panoramic roof or sunroof with separate air conditioning for the driver as well as the front passenger. Corsa customers may request a jubilee trim Plus package that has a parking assistant and a set of 17-inch alloy wheels. A special seating package is available for Astra owners.

As an automaker, Opel has long been celebrated for its design language of using sculptural artistry and combining it with German precision. This style was first implemented with the Insignia. With the new Astra though, Opel is bringing a reinterpretation of this design language to the compact class. By making use of elegant proportions, it results in cab-forward and strong profile.

Having a falling roofline in the rear plus the steeply-raked windshield gives this standard hatchback format that visual excitement. The side of the Astra in particular comes with a dynamic inverted blade which connects the C-pillar visually to the rear window’s movement. On the rear end, each of the lights has double-wing shapes making it instantly recognizable.

Overall, the bodywork displays flowing forms given the curvaceous shapes, sweeping lines, and how well it is executed. All of these qualities, while being part of the brand’s design language, can also be seen on the interior. The best example would be the instrument panel and how its wraparound wing shape curves toward the door moldings’ top portion.

One effect is that it gives occupants the feeling of a warm embrace. This welcoming atmosphere is enhanced even further during nighttime especially with how a diffused light, in red, lights up the panels of the front door and the center stack’s base.

General Motors Europe Vice President of Design Mark Adams shares that it was important that each model from Opel would come with its individual personality. Thus while the blade and wing design cues, which help energize the form, were first seen in the Insignia, these have been re-interpreted with the Astra.

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