The Peugeot 308 five-door hatchback has received a 5-star rating from the Euro NCAP. The vehicle scored five stars in all four categories: adult protection, child protection, pedestrian protection and safety assist. Euro NCAP conducted the safety tests using the new stiffer protocol for allocating results.
The Peugeot i-Cockpit in the New 308 also features a compact steering wheel for agile response, head-up instrument panel, large 9.7’’ touch screen and the tall central console.
It also features several connected services through the Peugeot Connect Apps, based on mobile internet technology. The ergonomics of the touch screen allows apps to be easily accessed and used intuitively.
The Peugeot 308 offers practical information that drivers could use like danger areas (through the Coyote application), parking spaces nearby, fuel prices in filling stations nearby, traffic information, weather, tourist information and diary.
Peugeot has commenced selling the new 308 in major European markets and has already received more than 24,000 orders -- well ahead of objectives.
The carmaker will start selling the Peugeot 308 in the United Kingdom in January 2014, with the UK Peugeot Dealer network taking delivery of showroom display and demonstrators from mid-December.
The new 308 follows the 208 and 2008 Crossover. Its arrival is also timed well with the introduction of the re-styled versions of the popular 3008 Crossover and 5008 Compact MPV.