Porsche aims to sell over 140,000 cars next year

Article by Christian Andrei, on October 13, 2011

As you may know already, Porsche introduced the all-new 911 at this year’s Frankfurt Motor Show and statistics showed that it was the most popular car on the Internet during the German show. Due to the positive feedback, Porsche is confident that it can sell over 140,000 cars next year (911 and Boxster models).

Porsche sold 120,000 vehicles this year and 97,000 last year. The 2012 Porsche 911 will go on sale in December while the redesigned Boxster model will hit the showrooms in the first half of 2012.

Moreover, Porsche and the other German carmakers such as Bmw, Mercedes-Benz and Audi seem to be immune to the European debt crisis as all posted higher sales in September and are targeting record 2011 deliveries.

Porsche sales surged 38 percent to 10,560 vehicles on demand for the Cayenne SUV in September.

Bernhard Maier, Porsche AG Board of Management Member for Sales and Marketing said: “We are ahead of last year’s good figures in all markets and with over 90,000 sports cars sold as of September are very close to our sales target of 100,000 units in 2011. That testifies to fascinating products and a very good performance throughout the entire value chain.”

The ever-evolving Porsche 911 Carrera has something new in store. The design evolution has indeed changed in almost every aspect.

Porsche revised the 911 Carrera’s dimension with much-wider front-end, larger alloys for the side profile and convex style windscreen to complete the coupé’s sportier “personality”. With these changes are of course, the larger air intakes and new headlights that enhance the Carrera’s wider view at the front.

Porsche also optimised the aerodynamic capabilities of the new 911 by creating the extended spoilers at the rear. This element provides an impressive coefficient of drag figure and considerably lower lift. Meanwhile, the revamped taillights are much narrower now and are also equipped with LED.

Porsche’s highly renowned Intelligent Performance is now on the latest 911 Carrera. The advanced aluminium steel body delivers one of the most lightweight passenger cars we have today. The design team combined new parts and functions that help the Carrera prove to have the most outstanding driving dynamics and efficient performance.

This newest 911 Carrera is in fact the first ever 5-seater car with built-in 7-speed manual transmission. The same standard feature is based on the PDK module wherein the first 6 gears are focused on the different mode of acceleration while the 7th gear is intended for fuel efficiency.

For the first time, Porsche has equipped the auto-start-stop function on this type of model. This kind of technology is designed to save as much as 0.6L/100km of fuel (if we are going to gauge it according to the NEDC standards). The same function key works with the manual transmission as well as the 7-speed Doppelkupplungsgetriebe automatic transmission.

Porsche made use of the joint thermal management system for improved fuel consumption. It is applied within the on-board electrical system recuperation, transmission and engine of the new Carrera to lessen the fuel consumption up to 0.35L/100km. Meanwhile, the new cooling technology sufficiently distributes the air for better aerodynamics.

The new 911 also has the “sailing” function for the first time. This feature goes with the optional PDK transmission and is perfect for daily use. The driver can enjoy up to 1L/100km of fuel savings since the engine is temporarily detached from the transmission (though it also depends on the driving environment). Whatever the case may be, this feature works mostly during high-speed driving when fuel economy is hard to come by.

Topics: porsche, sales

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