Porsche hopes to see record sales in 2012

Article by Christian Andrei, on October 28, 2011

A source said that Porsche has set a target of a record 140,000 units in 2012, boosted by the demand for its next generation 911 and Boxster models. In comparison, Porsche sold 120,000 vehicles this year and sold 97,000 vehicles last year. In a previous statement, Porsche said that its deliveries in 2011 will exceed 100,000 cars.

Porsche, which may soon merge with Volkswagen, will start to sell the revamped version of the iconic 911 this December.

Meanwhile, the updated Boxster model will be offered in the first half of next year. So far, Europe's debt crisis has not affected Porsche and its rival German luxury carmakers. For the month of September, sales of BMW AG, Daimler AG's Mercedes-Benz and Volkswagen AG's Audi have increased. They’re also all on track to hit record deliveries in 2011.

Porsche recently said that demand for the Cayenne SUV has boosted its sales by 38% last month to 10,560 vehicles. Deliveries for the first nine months of the year are higher by 31%.

With Volkswagen’s support, Porsche hopes to be able to double sales to a minimum of 200,000 cars and SUVs by the year 2018.

Porsche once again emerges with the latest development in its carmaking history. Borne out of the new standards in Porsche Intelligent Performance, the latest 911 Carrera is almost ninety percent all-new. Porsche redeveloped and redesigned the coupé to produce a significantly lighter vehicle with improved drivetrain efficiencies and better suspension.

The new 911 coupé delivers the highly practical and driver-centric Porsche Intelligent Performance for enhanced driving dynamics. Porsche’s new technology also considerably improves the emissions and fuel consumption by up to sixteen percent.

Comparing it with the previous model, the new 911 Carrera is significantly larger considering the 100mm difference on the wheelbase size. The overall body length is in fact 56mm longer as well. It seems that Porsche’s dynamic design proportions are perfectly in tune with their latest technology, do you agree?

However, the shorter overhangs are quite obvious this time (12 mm at the rear and 32mm at the front). So this makes the roofline around 6-7mm lower than the Carrera S or even that of the former model. Still, there’s nothing much to worry about. In spite of the lower roof, the coupé’s maximum headroom is almost the same. The 911 Carrera also offers a sunroof that somehow increases the headspace by at least 15mm. Moreover, this sunroof is the first to have the slide and tilt mechanism.

Porsche’s evolution of style is seen in every angle. The new Carrera’s larger alloys and convex windscreen only add to the coupé’s oozing sex appeal. The revamped front end is also wider especially with the new large air intakes and headlights along the sides. Apart from Porsche’s striking LED taillights, the spoiler at the rear also shows off the supercar’s highly impressive power output.

As a whole, the new model remains as the most compact supercar in the segment. The 911’s overall length is less than 4.5M while the maximum width is somewhere around 1.8M. The sports coupé is also equipped with better aerodynamics judging from the impressive cd value and lower lift on the record. It would be worth knowing that the advanced aluminum body frame is intended for better driving dynamics and efficiency. This may sound like a cliché, but the new Porsche 911 Carrera definitely sets a new level of performance and there’s nothing more we can say except for this; we’re totally impressed.

Topics: porsche, sales

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