Renault Duster Oroch Concept makes its debut prior to 2014 Sao Paulo Motor Show [w/video]

Article by Andrew Christian, on October 28, 2014

Renault revealed ahead of 2014 Sao Paulo Motor Show its all-new Duster Oroch Concept, a vehicle that previews an upcoming pick-up truck based on the Duster. Pick-ups represent almost 75 percent of the light commercial vehicle market in South America and Renault announced its plant to enter the pick-up segment with at least two models.

Designed by the Renault design centre for Latin America (RDAL), the new Duster Oroch Concept arrives with a special satin-finish white and orange accents. The front end is inspired by the D-Cross Concept, while the large front and rear bumpers underline the impression of strength and power.

As you can see from the photos showing top angles, the concept arrives with a panoramic glass sunroof, while the rear layout was designed to stow several kitesurf boards. Two rear-mounted cameras, with angles set at 80 degrees and 140 degrees, were installed to capture your special moments, but we are sure that the production version will ditch them.

The exterior design is completed by the 18-inch wheels wrapped in off-road tires. Inside, the dashboard is dominated by a multimedia screen which displays in real time the images captured by the two cameras as well as other information regarding vehicle’s functions.

The seats feature ‘Cover Carving’ technology, which involves inserting an additional layer of foam in the seat to withstand intensive use. The technology also provides a better finish and permits a unique, customised design.

Topics: renault, concept

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