Report: GM will not share its advanced hybrid technology with Peugeot

Article by Christian A., on July 13, 2012

It’s not probable that the advanced technology in environment-friendly cars such as General Motors' Chevy Volt and PSA Peugeot Citroen's 3008 HYbrid4 would be shared between the two companies because of the alliance, according to Opel development chief Rita Forst.

At a recent industry conference in Munich, Forst said that she can’t imagine that any of the two companies would produce cars that use the other’s technology. According to industry experts, halo products such as the Opel Ampera extended range hybrid electric vehicle (which is sold in the U.S. as the Volt) is vital for the brand to be able to exhibit leadership and innovation.

In addition, these products help to boost demand for core volume models since customers would go to showrooms to look at the Ampera or the 3008 diesel hybrid but they would instead buy the less expensive Opel Astra or Peugeot 208. Toyota's Prius, the first full hybrid that has achieved commercial success, contributed in the transformation of the automaker’s image from being a latecomer in the development of future trends into one of the greenest brands in the industry.

Forst said that there are certain technological genes that a manufacturer can’t share because of unique selling points that have to be guarded. In late February, a global alliance was entered by GM and Peugeot as they hope to achieve a combined decline in annual costs of a minimum of $2 billion by sharing chosen platforms, modules and parts on a global basis.

If you liked the article, share on:

Pin It

Comments

Recommended

The German automaker Volkswagen is now racing against time to come up with electric vehicles that will be able to pass Europe and China's stringent emission standard. The car company...
by - March 22, 2017
In the last few years, the advent of compact sedans and crossovers has become quite overwhelming. Even two of the major manufacturers that “started it all” have to admit that...
by - March 22, 2017
By 2020, Audi will be throwing out not just one but three fully-electric vehicles. One of which will be pitted against the BMW i8. This new information was revealed by...
by - March 22, 2017
Tesla confirms that they will be discontinuing the fairly new Model S 60 and 60D sedans as soon as next month. Why, you ask? The company wants to make enough...
by - March 22, 2017
Have you ever wondered how much luxury car companies profit from every vehicle they sell? And which companies profit more? Well, in 2016, Porsche sold over 238,000 vehicles. That is...
by - March 22, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries