Robert Martell is the new vice president of customer experience at Vw of America

Article by Christian Andrei, on May 11, 2012

Robert Martell is the new vice president of customer experience at Volkswagen of America. Two days earlier, General Motors Co. had appointed his predecessor. Martell, 54 years old, has worked for VW for 25 years. Martell is the second person to get this newly-created role. He succeeds Mark Barnes who quit after less than a year to serve as GM’s top sales executive responsible for China and other overseas markets.

Martell started working for VW in 1986 when he began as VW’s district sales manager for Canada. Martell had last served as VW’s general manager of dealer operations. Martell will be reporting directly to VW Group of America CEO Jonathan Browning.

In a statement, Browning said that Martell will make use of his broad experience in working with dealerships at his new job. Browning said that the Customer Experience position is one of the vital foundational elements to Volkswagen’s persistent success in the U.S. He added that having Martell’s preparedness for this new task is a “reflection of his capabilities, his strong relationships with our dealer network, and the growing bench strength within our company.”

VW created this position in 2011 to boost customer relations at dealerships and to help improve VW’s rankings in J.D. Power’s influential customer service and sales satisfaction indexes. Martell will oversee customer care and loyalty. He will also be responsible for the Volkswagen Academy, its technical training facility located in Chattanooga.

Topics: vw, united states

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Remember Zenos Cars, a British carmaker that specializes in designing and building lightweight and high-performance sports cars? If you are wondering how the company is faring with their E10 lightweight...
by - January 21, 2017
Mercedes-Benz has revealed that in 2017, its series 124 coupé will be celebrating its 30th anniversary. While this itself is a significant event, it will also mean that this model...
by - January 21, 2017
BMW’s 550i xDrive has long been considered as one of the most successful business sedans in the world. For the brand, this may not be enough as it has officially...
by - January 20, 2017
Amazon is now moving beyond the four corners of online retailing. Only recently, the retail giant has been awarded a patent for its Road Network system. Since the patented technology...
by - January 20, 2017
The newest version of the Lamborghini Huracan is not a Superleggera, but a Performante. When Lamborghini filed for a patent for a new name, there were still debates whether this...
by - January 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries