The New Year begins with Rolls-Royce Motor Cars celebrating a decade of excellence. The Home of Rolls-Royce had its official opening on Jan. 1, 2003. It can be recalled that its first ever car was given to one very pleased customer at a minute past midnight. Back then, it was referred to as the ‘the last great adventure in automotive history’.
Initially, Rolls-Royce produced one car each day, increasing to three by the end of 2003. But now, it offers two model families (Phantom and Ghost) and six models. Furthermore, Rolls-Royce produces as many as 20 hand-built cars each day. Rolls-Royce achieved its second straight sales record in 2011 – the best result that it has had in its 107-year existence.
Customers, media and enthusiasts have welcomed the company’s portfolio in its first decade of business. Every model has been widely praised with its models being given numerous design and luxury awards.
Rolls-Royce has an expanding dealer network that offers the same distinctive and seamless customer ownership experience throughout the world, with the best customer service offered as standard.