Rolls-Royce opens new boutique in Central Bangkok, first of its kind in Asia

Article by Christian Andrei, on September 4, 2012

Rolls-Royce is planning to build a new boutique in Central Bangkok that’s the first of its kind in Asia. The company had recently opened its first Rolls-Royce Motor Cars showroom at Rama 3 in Bangkok. The exclusive facility being planned will be located at the Siam Paragon, an upmarket luxury shopping destination.

The boutique will offer easy access to Rolls-Royce products for customers. It will complement the two-storey Rolls-Royce showroom, which is one of the biggest in Asia. It’s likely to start operations in the fourth quarter of 2012. Millionaire Auto (Thailand) Company Limited, a subsidiary of Master Group Corporation (Asia), owns Rolls-Royce Motor Cars Bangkok.

Just like the showroom in Rama 3, the proposed facility in Siam Paragon will break new ground for the marquee since it’s the first in Asia to be situated in a luxury retail hub. The seven-car showroom of Rolls-Royce Bangkok was the first in the Asia Pacific region to have two-storeys and to offer underground parking for customers.

Customers can also benefit from a special delivery room. Mr Chatvithai Tantraporn, General Manager for Rolls-Royce Motor Cars Bangkok, said that the company shows its commitment to the Rolls-Royce brand in Thailand by guaranteeing that customers have accessibility, choice and the newest products.

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