Rolls-Royce taps former Jaguar exec Giles Taylor

Article by Christian Andrei, on February 2, 2011

Rolls-Royce has brought in Giles Taylor, a veteran executive designer, to head the exterior design department of the luxury carmaker. Rolls-Royce said that Taylor, who will occupy an empty position in the team, will join the company in April 2011.

The 43-year-old Taylor, after studying design in the United Kingdom, worked in several U.K. and international design roles, most recently as head of design for the XJ and XK model series at Jaguar.

According to the company, the Rolls-Royce design team has received several design accolades, including a “Red Dot” award in 2010 for the design of the Ghost, the company's latest model.

Adrian van Hooydonk, head of BMW Group design, said that Taylor brings with him “exceptional” design skills and a comprehensive understanding of British values and heritage that are “crucial” to Rolls-Royce.

Ian Cameron, Rolls-Royce’s chief designer said that Taylor has a deep knowledge of emotive brands in the luxury segment and a proven track record.

Press Release

ROLLS-ROYCE MOTOR CARS STRENGTHENS DESIGN TEAM

Rolls-Royce Motor Cars has today announced that Giles Taylor has been appointed Head of Exterior Design. He will join the company from the beginning of April.

After his design studies in the United Kingdom, Taylor initially gathered experience in several international design roles. The 43 year-old Briton has spent the last 10 years as an executive designer in the British industry, acting as head of design for two model series at Jaguar. He fills a vacant position in the Rolls-Royce design team.

"Giles has a deep knowledge of emotive brands in the luxury segment and a proven track record. He will be a very valuable addition to the Rolls-Royce design team", said Ian Cameron, Chief Designer, Rolls‑Royce Motor Cars.

Adrian van Hooydonk, Head of BMW Group design, commented, "Giles brings with him exceptional design skills and a comprehensive understanding of British values and heritage that are so crucial to Rolls-Royce. His appointment will further strengthen the extraordinary Rolls-Royce team headed by Ian Cameron."

The Rolls-Royce design team has received several design accolades. The most recent was the "Red Dot: Best of the Best" Award in 2010 for the latest addition to the portfolio, Ghost. This award recognizes the high quality, groundbreaking design.

Rolls-Royce Motor Cars has recently announced record sales for 2010. Sustained demand for Phantom and the additional momentum of the Ghost resulted in sales growth of more than 170 per cent over 2009.

Topics: rolls-royce, jaguar

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