Roush Performance to move to new headquarters in Plymouth Township, Mich

Article by Christian Andrei, on November 27, 2010

Roush Performance will soon move into its first dedicated headquarters located in Plymouth Township, Michigan. The performance parts developer said that it will operate in a 65,000 square-foot facility that will use the Building 79 name.

Each Roush building gets an exclusive unique serial number as it is entered in the corporate footprint. Gary Jurick, ROUSH Performance vice-president and general manager, said that moving into ROUSH Building 79 is “an exciting step in the evolution of ROUSH Performance as [its] business continues to grow and thrive.”

He added that with this move, the company is able to put together the vehicle build, warehousing, and offices in such a way that improves workflow efficiencies and brings more growth opportunities to the company. He believes that the new location opens up a broad range of possibilities for the company. For instance, Roush is able to expand its growing Install Center for customer-owner vehicle modifications.

In this area, the developer’s technicians are able to play with cars, giving them a higher level of performance through the installation of components such as ROUSHchargers, suspensions, brakes and exhaust upgrades.

According to the press release, ROUSH Performance has produced over 18,000 specialty vehicles since it was established in 1995. It stated further that currently, the lineup of upfitted ROUSH Ford Mustangs dispute the belief that a high-performance sports car has to originate from Europe “as the 525hp and more than 1G skid pad rating are superior to many of today’s exotic supercars.”

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