Sales of Volkswagen cars climb 14.6% in March to record 536,600 units

Article by Christian A., on April 11, 2012

Volkswagen disclosed that the vehicle sales of its namesake brand increased 14.6% last month to a record 536,600 units. This figure extends the gain in deliveries for the first quarter to 1.36 million units. Sales and marketing chief Christian Klingler at VW revealed that they reported "significant growth" in Asia and North America while the European region's market situation "remains difficult."

Specifically, sales of the VW brand in Europe increased 5.1% to 441,800 units during the first quarter. Deliveries in Western Europe, not including Germany, declined 3.7% to 232,600 units while volume in Eastern and Central Europe increased by 61.8% to 60,200 units. Sales in Germany were up 5.3% to 149,000 units.

In Russia, first quarter sales increased from 16,800 units in the same period in 2011 to 35,800 units. Meanwhile, sales in China were up by 12.5% to 483,400 units in the quarter. Volume rose 40.8% in the United States to 94,400 units while in South America, deliveries increased by 3.9% to 190,400 units. VW does not publish March sales by market.

Since 1973, the Volkswagen Passat has sold over 15 million vehicles, making it one of the best-selling cars worldwide. Now, the new seventh-generation Passat has a completely new style, with a much more striking front end matching the Phaeton. Continuing with the tradition of further development while keeping abreast with the progress of technology, this seventh VW Passat will offer a saloon and estate car at the same time. The innovations found in the entry-level Passat Trendline, mid-level Passat Comfortline, and the top-level Passat Highline are found in a range that was formerly only seen in upper class and luxury cars.

Unmatched style: New Passat front-end design evokes the Phaeton

In the summer of 2010, after the Phaeton, the new VW Passat will introduce its second model. A grille with four crossmembers almost as high as the headlights will highlight the front end. Normally, the style of the Passat, Phaeton, and vans is a radiator grille that is narrower and has two crossmembers, but this distinct grille design was chosen to accentuate the higher-positioned vehicle’s status. The new VW design DNA also dictates the Passat’s look.

This completely new front-end style (1,820 mm wide and 4,769 (Estate: 4,771) mm long) gives a more assertive look to the Passat. Even with the same width, the Passat is visually more dynamic with an increased presence. Both versions kept the same height (saloon: 1,474 mm; Estate: 1,519 mm).

Topics: vw, sales

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