Saudi women want Subaru out of the market due to driving ban

Article by Christian A., on June 25, 2011

There is a growing campaign in Saudi Arabia that calls for the country to lift its ban on women drivers. This group, Saudi Women for Driving, is now putting the pressure on Fuji Heavy Industries Ltd.'s Subaru cars unit to withdraw from this market until the kingdom gives in.

Recently, the group received the support of U.S. Secretary of State Hillary Clinton who said that she is “moved” by the group’s act of defiance.

The group told Fuji Heavy that their campaign will “shine a bright light on the gender apartheid” in Saudi Arabia. They also said that it’s now Fuji Heavy’s chance to “live up to its brand” and make a big difference for almost 13 million Saudi women.

Subaru is being named first since it is “progressive" and has been targeting women for its products, according to the group’s petition as seen on Change.org, a U.S.-based website for social activism.

Benjamin Joffe-Walt, Change.org's human-rights editor, said that it’s possible that this campaign will go after General Motors Co.'s Cadillac brand and Hyundai Motor Co. next.

These are the two brands that were used by Manal al-Sharif, a Saudi woman who got arrested in May for driving. Fuji Heavy spokesman Kenta Matsumoto said that its Subaru dealers in Saudi Arabia have yet to receive any information about this campaign.

Topics: subaru

If you liked the article, share on:

Comments

Recommended

New and improved 2018 Subaru Legacy comes packed with a number of upgraded features from the get go - from the exterior to the interior. And the company has finally...
by - June 23, 2017
In an interview involving Lamborghini CEO Stefano Domenicali and Automotive News, the topic about the Urus was thoroughly discussed. This super SUV is scheduled to make its debut later this...
by - June 23, 2017
Porsche definitely adores variety. You’ll see what we mean if you browse through the official company's website that shows a plethora of various 911 models. And now, the German marque...
by - June 23, 2017
2018 Ford Expedition is on its way to the market, and will be arriving at dealerships this fall. The all-new SUV will come with a new design, new EcoBoost engine,...
by - June 23, 2017
The 2018 Porsche 911 GT2 RS that made its debut not so long ago at the E3 video game expo in Los Angeles has already been sold out according to...
by - June 23, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries