Skoda plans to launch new or revised model every 6 months

Article by Anita Panait, on January 16, 2014

Expect a new or revised model every six months on average from Skoda until 2016. The Czech brand hatched the plan as a bid to contribute to its parent Volkswagen Group's target of becoming the best-selling global carmaker. In a statement, Skoda said that its sales dropped 2 percent in 2013 to 920,800 cars, no thanks to a still slumping European market and a production switch to new models in the first half.

The Czech carmaker saw its deliveries in December 2013 jump 6 percent to 70,000 vehicles, thanks to a 52-percent sales surge by its Octavia compact lineup.

New versions of the Octavia that were rolled out to showrooms in November 2012, helped Skoda's full-year sales in Western Europe jump 3 percent. Skoda posted a 3-percent jump in sales in Germany and a 24-percent climb in the United Kingdom.

The brand, however, dropped 9 percent in sales eastern Europe in 2013, 12 percent in Russia, and 4 percent in China. With increasing sales in the second half of 2013, Skoda earlier disclosed that it was on pace to post 1 million vehicle sales in 2014, which is a step closer to its target of reaching annual sales of 1.5 million by 2018.

"Our attractive model range, good flow of incoming orders and increasingly bright future on the European automotive markets make us confident for 2014," Skoda chief executive Winfried Vahland said in the statement.

Skoda is currently penetrating China and other developing economies to offset a fall in industry-wide sales in Europe. Skoda’s growth plan is part of Volkswagen's target of surpassing General Motors Co. and Toyota Motor Corp. and become the biggest carmaker in the world by 2018.

Topics: skoda

If you liked the article, share on:


Login or Create new account to add a comment!


It wasn’t too long ago when Maserati took the wraps off what appears to be the most gorgeous concept coupe ever made. The Alfieri coupe premiered at the 2014 Geneva...
by - October 23, 2016
Many have been excited with the impending arrival of the next-generation Jeep Wrangler and the new 2019 Jeep Grand Wagoneer, which is slated to be the brand’s new range-topping model....
by - October 21, 2016
Chevrolet has taken the wraps off its new Chevrolet Colorado ZH2 at the fall meeting of the Association of the United States Army (AUSA). Tagged as the most extreme fuel-cell-powered...
by - October 21, 2016
Honda has unveiled the fifth generation of its hot-selling SUV – the 2017 Honda CR-V. The latest iteration of the CR-V should help it maintain its benchmark status in the...
by - October 21, 2016
Many are already expecting BMW to launch an ultra luxurious SUV that will serve at its new flagship by late 2018. Larger than the X5 and X6, the new X7...
by - October 21, 2016