Smart planning to launch five-door model in the U.S. in 2011

Article by Christian Andrei, on October 6, 2010

Smart USA announced today that it has reached a deal with Nissan to sell a five-door small car in the United States. The B-segment five-door car will be sold only in the United States and will be based on vehicle architecture from Nissan. New details regarding the car will be announced at a later date.

For those who don’t know, Smart USA is a company of the Penske Automotive Group, and opened the micro-car segment in the US back in 2008 with the launch of the Smart ForTwo.

We are faced with continuing customer demand for a smart car with more seating capacity,” explained Roger Penske, Chairman of the Penske Automotive Group.

Sales and service of the five seater will be carried out exclusively by our approximately 75 smart dealerships in the United States. Together with Nissan, we will bring to market a fully equipped small car for our customers and dealers in the USA. It will fit in well with the smart brand.

Smart sold over 24,000 units of the ForTwo minicar in 2008, but sales plunged 41 percent in 2009 when the economy collapsed and gasoline prices fell. Through September 2010, sales are down another 62 percent, to 4,779.

Topics: smart, united states

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