Subaru of America launches ad campaign for 2015 Outback [w/video]

Article by Christian A., on September 23, 2014

Subaru of America, Inc. has launched its advertising campaign for the all-new 2015 Subaru Outback, focusing on the vehicle’s ability to “go anywhere” as well as the fervor of Subaru owners to go and seek out new places. The campaign features two TV spots by Lance Acord -- “Bison” and “Memory Lane.”

These spots underscore the Outback’s reliability, versatility, longevity, and safety within the brand’s much broader campaign “Love.” These attributes are well provided for by the Outback’s all-wheel drive feature as well as class-leading ground clearance.

The “Bison” spot features a father finding himself competing for his young son’s attention against mobile devices and information on- demand. The father takes his son for a tour of America’s natural wonders in his Subaru Outback.

Throughout the journey, the father was not able to get the young kid’s attention until they encounter a real Bison. The “Memory Lane” features three generations of a family going on a trip in their Outback to visit their roots. It shows hippie grandmother teaching her granddaughter the ways of the world -- some real quality time for them. 

If you liked the article, share on:

Comments

Recommended

Polestar is notably known to be Volvo's internal performance specialists, and around last year Polestar revealed to the public that it will utilize electrification to further advance the power of...
by - June 26, 2017
Earlier this month, Porsche introduced to us the 911 Turbo S Exclusive Series. The car wore a Golden Yellow Metallic paint. The same time it was launched, the company said...
by - June 26, 2017
Last month, the Lamborghini Centenario made its way to the Transformers: The Last Knight premiere where it got the attention of many. Following that event, three Lamborghini Centenario coupes landed...
by - June 26, 2017
The Holy Trinity of hypercars may not be accessible anymore after being discontinued, but that doesn’t mean we won’t see any more hypercars in the future. What we know is...
by - June 26, 2017
Kia is taking things a step further with the new Kia Stinger, which they first introduced at the 2017 Detroit Auto Show. With the specs given to us by the...
by - June 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries