Tesla Model S Signature model already sold out

Article by Christian Andrei, on June 7, 2012

The $105,400 price tag of the Tesla Model S Signature Performance model may be daunting but it is already sold out, according to the company. It is priced nearly as much as the discontinued Roadster. The electric sedan is almost double the price of the base model but it appears that this hasn’t dimmed the appeal of this model from the luxury electric vehicle maker.

While other EV makers are struggling, Tesla stands out as the startup that is doing well even when it isn’t affiliated with a much bigger brand. According to Tesla’s Web site, customers could still make a deposit on the entry-level Model S, which has a starting price of $57,400. However, it’s the top-of the-range model that isn’t available anymore.

Tesla will begin deliveries of the high-end version on June 22 but customers who chose the less expensive variant will have to wait until the fall for their vehicles. The new configurator explains the wide difference between the Model S and the Signature Performance edition.

Presently, Tesla is focused on high-end sales with cars similar to the Roadster, but offering a lower-cost version could allow it to shift toward larger-scale production. This decision would most probably be determined by the sales of the more affordable Model S.

It’s likely that these sales will rely on what the consumer gets without paying for premium options. Upon close examination of the features that Tesla is offering, it appears that there isn’t much that could be gotten for that price.

What’s offered as standard is the least competent 40 kWh battery while it costs $20,000 to upgrade to the 85 kWh battery. Consumers can choose from a wide variety of interior packages.

For example, Tesla is offering a tech package that costs $3,750. These include the xenon headlamps, electrochromatic side mirrors, LED fog lamps, a high-definition backup camera, and navigation with a seven-year subscription.

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