Tom LaSorda is the new Vice Chairman of the Fisker Board

Article by Christian Andrei, on December 15, 2011

Fisker Automotive has named who will fill the recently created positions of Vice Chairman of the Fisker Board and Chairman of the Board’s Strategy Council – no other than Tom LaSorda. He is a famous automotive industry executive with an extensive experience spanning over 30 years. LaSorda was the CEO, President, and Vice Chairman of Chrysler Group. LaSorda started working for Chrysler in 2000 before eventually filing for retirement in 2009.

Fisker said that in addition, LaSorda will serve as the executive advisor to the management team on daily operations. He will report directly to Henrik Fisker, the company’s co‑founder and CEO.

LaSorda had been instrumental in the sale of Chrysler to the Fiat Group. Before joining Chrysler, LaSorda worked at General Motors for 23 years.

He had also co-founded a venture capital fund named Stage 2 Innovations together with Manoj Bhargava, the lone investor and owner of 5-hour ENERGY in Michigan.

In LaSorda’s new role, he will be closely working with Bernhard Koehler (Fisker Automotive’s Chief Operations Officer), Joe DaMour (Chief Financial Officer), and Richard Beattie, who was recently appointed as the Chief Commercial Officer.

Can a luxury car be as eco-conscious and fuel-efficient as it is dynamic and stylish? Yes, it can be, and the new Fisker Karma Electric Vehicle from American carmaker Fisker Automotive proves just that. Credited for creating the Premium Luxury EV segment, the Fisker Karma was first unveiled as a concept in 2008, and this quick transition from a prototype to a production vehicle sets new benchmark for time-to-market.

As its name indicates – Karma is a Hindi term that implies good reward for good work – this Fisker EV is simply rewarding. Its performance level, elegant design, low fuel consumption and carbon dioxide emissions are all a testament to the rewards that customers can get from availing of the Karma EV. Thus, it is a compelling alternative to conventionally powered luxury vehicles. It is also an embodiment of the Fisker brand’s commitment to create Uncompromised Responsible Luxury vehicles that provide Pure Driving Passion.

The Fisker Karma does not allow driving passion to be restrained by limited range typical of today’s EVs. After all, the Fisker Karma is the world's first true Electric Vehicle with extended range (EVer), an attribute that allows it to set new standard in terms of pure driving passion. Inspired by a military stealth vehicle, the Fisker’s proprietary EVer powertrain allows the car to purely operate on electric power coming from a rechargeable lithium-ion battery for 50 miles (80 km) max. Once the battery loses its power, a seamless shift occurs, with the baton smoothly passed to 175 kW generator ran by a 2.0 liter, direct-injection, turbocharged gasoline engine.

This 175 kW generator extends the range of the Fisker by another 250 miles (403 km), thereby allowing the EV to travel up to 300 miles before needing to recharge and refuel. In addition, EVer powertrain allows the car to sprint from standstill to 60 mph in merely 5.9 seconds, while – based on real-world driving -- returning an equivalent of over 100 miles per gallon and emitting 83 grams of carbon dioxide.

In terms of pricing, the Fisker Karma could compete with more conventional luxury sedans -- like the Audi A8 TDI, BMW 750i ActiveHybrid, Mercedes-Benz S400 Hybrid and Porsche Panamera S – thanks to its $95,900 Manufacturer's Suggested Retail Price (MSRP) in the United States, and €85,500 suggested retail price in Europe. At this price, the Karma presents a compelling alternative to super sedans like Maserati Quattroporte ($120,000) and Aston Martin Rapide ($200,000).

Topics: fisker

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