Tomomi Nakamura is Subaru of America CEO starting April 1

Article by Anita Panait, on March 7, 2014

Subaru of America Inc. has appointed Tomomi Nakamura as chief executive effective April 1. He will be replacing Takeshi Tachimori, who will be returning to Japan to take charge of global sales for Subaru parent Fuji Heavy Industries. 

"Mr. Tachimori led our business through consecutive sales records and we look forward to his continued work in our market," Tom Doll, president of Subaru of America, said in a statement. Subaru is only auto brand to post five consecutive years of sales growth in the United States, including back-to-back surges of 26 percent in 2013 and 2012.

Most of Subaru’s gains were contributed by new or redesigned crossovers such like XV Crosstrek and Forester.

Subaru sold 424,683 units in the US in 2013. In February 2014, Subaru saw its sales leap 24 percent to 34,909 in an overall flat market. Nakamura joined Fuji Heavy in 1982 and was most recently a senior general manager of the Subaru Global Marketing Division. He will become the chairman of Subaru of America. Doll is both president and chief operating officer of Subaru of America.

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