Toyota and Lexus sold over 100,000 hybrids in Europe in 2012

Article by Anita Panait, on February 15, 2013

Annual sales of Toyota and Lexus hybrid models reached 100,000 in Europe for the first time in 2012.  The carmakers were able to reach the milestone following a 29-percent surge in demand for their hybrid vehicles in Europe to 109,478 units in 2012. Per brand figures were 83,699 hybrids for Toyota and 25,779 for Lexus.

Hybrids accounted for 90 percent of Lexus’ total sales in western Europe in 2012. Toyota launched the first-generation Toyota Prius in Europe and the United States in 2000, with its first full year of sales only in 2001. It only took Toyota and Prius five years to reach 100,000 hybrid vehicle sales in the US and 12 years in Europe.

The carmakers sold a combined 325,000 hybrid vehicles in 2012 in the US. Although Europe and the US are in different leagues in terms of annual overall hybrid vehicle sales, they are very similar in another area. Hybrid models accounted for 13 percent of Toyota and Lexus’s total sales in Europe in 2012. The models accounted for 15 percent of the carmakers’ total sales in the US last year.

With a new base combining many, solely conceived body, chassis, and Lexus Hybrid Drive powertrain control system engineering applications, the Lexus CT 200h has been conceived to provide drivers a unique choice for the segment of Dynamic and Relaxing drive modes. Blending the lowest possible centre of gravity with a highly solid body, a singular lateral performing damper system and new twin wishbone rear suspension, the new full hybrid drive experience is exemplified by stability at high speeds, even, accurate handling, satisfying dexterity, and a comfortable ride anticipated of every Lexus.

The lively drive experience is additionally confirmed with a very focused driver area. While providing a singularly effective, refined, and roomy cabin layout, the Lexus CT 200h also has a lowered, ideal ergonomic drive placement.

Combining elegant refinement to sporty vibrancy, the Lexus CT 200h is a new epitome of the Lexus L-finesse designer language. With a strong new Lexus front styling, continuous lines which simulate the natural current of air around and over the body and a purposed, broad track posture, the new full hybrid is the picture-perfect illustration of a compact’s accuracy and strength.

The Lexus CT 200h is manufactured at Toyota Motor Kyushu where, in 2008, the Kokura plant began operations as the first factory devoted to hybrid vehicle production. The factory upholds the utmost possible benchmarks of production quality through the superior integration of advanced production innovations and the expertise of Lexus master artisans.

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