Toyota continues to support San Diego Lifeguards with 34 brand-new trucks and SUVs

Article by Christian Andrei, on May 28, 2014

Toyota has disclosed that it will continue to support the San Diego Lifeguards and their Water Safety Days program. The support entailed a donation of 34 brand-new Toyota trucks and SUVs to the city of San Diego, California for lifeguard rescue and operations. The city’s lifeguards and the carmaker started their partnership in 2011, which has included donation of Toyota vehicles that the lifeguards could use to serve and protect area beachgoers.

The partnership has already paid dividends. In 2013, San Diego lifeguard Sgt. Eric Care and his team drove their Toyota Tundra CrewMax 4x4 to hurdle pile of large loose rocks to rescue a heart attack victim.

For this year, Toyota will provide more rescue units, including 15 Tacomas, 12 Tundras, three 4Runners, three Sequoias and a RAV4. These five different vehicle models will allow San Diego’s lifeguards to tackle different situations and terrains.

For instance, The Tacoma and 4Runner allows for effective and safe navigation through soft sand and rocky beach terrains, while the Tundra and Sequoia provides the needed power to two water craft. The 34 Toyota vehicles were dedicated by San Diego Mayor Kevin L.

Faulconer, Council member Ed Harris, San Diego City Lifeguard Chief Rick Wurts and San Diego City Fire Chief Javier Mariner.

Doug Eroh, general manager for Toyota Motor Sales Los Angeles Region remarked that the carmaker recognizes the critical role the city’s lifeguards play in keeping beaches safe, that is why it has committed to ensure that San Diego has the best available resources to do that. [source: Toyota]

Topics: toyota

If you liked the article, share on:


Login or Create new account to add a comment!


It wasn’t too long ago when Maserati took the wraps off what appears to be the most gorgeous concept coupe ever made. The Alfieri coupe premiered at the 2014 Geneva...
by - October 23, 2016
Many have been excited with the impending arrival of the next-generation Jeep Wrangler and the new 2019 Jeep Grand Wagoneer, which is slated to be the brand’s new range-topping model....
by - October 21, 2016
Chevrolet has taken the wraps off its new Chevrolet Colorado ZH2 at the fall meeting of the Association of the United States Army (AUSA). Tagged as the most extreme fuel-cell-powered...
by - October 21, 2016
Honda has unveiled the fifth generation of its hot-selling SUV – the 2017 Honda CR-V. The latest iteration of the CR-V should help it maintain its benchmark status in the...
by - October 21, 2016
Many are already expecting BMW to launch an ultra luxurious SUV that will serve at its new flagship by late 2018. Larger than the X5 and X6, the new X7...
by - October 21, 2016