Toyota hopes to attract new buyers with the redesigned 2013 Avalon sedan

Article by Anita Panait, on April 10, 2012

Toyota is hoping that the significantly different design of the 2013 Avalon will attract more consumers and would throw away public notions that this is a full-sized sedan with a dull design. According to Bob Carter, Toyota Division general manager, the 2013 Avalon has caught Toyota Motor Corp. President Akio Toyoda's vision for more exciting vehicles.

The car’s design, particularly its fastback “kinetic energy” lines, was planned at Toyota's Calty studio in Southern California. According to Carter, the Avalon was engineered at Toyota's technical center, in Ann Arbor, Mich., making it the first Toyota vehicle entirely developed in North America. The Toyota Division general manager added that the vehicle will have 90 percent North American content when it hits the assembly lines in Georgetown, Ky.

The 2013 Avalon will have the same wheelbase as the current model at 111 inches, but it will be 2.3 inches shorter as Toyota reduces its front and rear overhangs. According to the company, the 2013 Avalon will be powered by a V-6 engine, with no details about its specs. The company expects the 2013 Avalon to be 120 lbs lighter than the current model.

The car will feature blind-spot warning system, 10 standard airbags and precollision warnings. The 2013 Avalon will also feature a sport-driving mode with quicker throttle response and more dynamic steering inputs.

 Toyota will commence selling the 2013 Avalon this fall at a base price of $33,955. With the new design, Carter expressed optimism about the sales prospects for the Avalon. Toyota only sold 28,925 units in 2011, a far cry from when it was launched in 2005 with 95,318 units.

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

Volkswagen Group’s dieselgate saga continues, but it appears the German company would be able to get out of trouble, but it would not be unscathed. This development comes as Volkswagen...
by - January 22, 2017
When a car has been in the market for nearly six years, it loses some of its luster and its customers tend to go for the all-new model with a...
by - January 22, 2017
Remember Zenos Cars, a British carmaker that specializes in designing and building lightweight and high-performance sports cars? If you are wondering how the company is faring with their E10 lightweight...
by - January 21, 2017
Mercedes-Benz has revealed that in 2017, its series 124 coupé will be celebrating its 30th anniversary. While this itself is a significant event, it will also mean that this model...
by - January 21, 2017
BMW’s 550i xDrive has long been considered as one of the most successful business sedans in the world. For the brand, this may not be enough as it has officially...
by - January 20, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries