Toyota is offering discounted lease on RAV4 EV

Article by Anita Panait, on August 28, 2013

To boost sales for its slow-selling all-electric RAV4 compact crossover, Toyota is discounting the unit via low-cost lease and loan offers. Toyota is offering until Sept. 3, 2013 the option of a $299-a-month, three-year lease for the RAV$, or a 60-month, no-interest loan, according to the carmaker’s Web site.

The discount offers is only good in the Los Angeles and San Francisco regions, according to Toyota spokeswoman Carly Schaffner. Honda Motor Co., Nissan Motor Co. and General Motors Co. are already offering discounted leases to boost sales of their electric offerings.

Toyota said in 2012 that it expects to sell 2,600 RAV4 EVs by the end of 2014, but the carmaker had only delivered 709 units from September last year to the end of July. Michelle Krebs, a senior analyst at auto researcher Edmunds.com, remarked that the mass market has been reluctant to buy electric vehicles due to the high cost of the technology.

The RAV4 EV carries a tag of $49,800 and is powered by a Tesla battery pack and motor. Krebs remarked that Toyota may not have done enough to promote the car’s Tesla connection. The RAV4 EV is a product of Toyota President Akio Toyoda’s desire to work with Tesla, led by Elon Musk. The project was disclosed in 2010, when Toyota made a $50-million investment in Tesla.

If you liked the article, share on:

Comments

Recommended

Tesla is finally setting a more “definite” schedule with regards to the official launch of the Tesla Model 3 electric car. A “limited production” is said to be slated to...
by - February 25, 2017
Are you a big fan of legendary boxer Mike Tyson, the former heavyweight world champion? Or are you a big fan of the iconic Ferrari F50? Either way, you will...
by - February 24, 2017
It seems that AM-RB 001 hypercar is not the only vehicle project that Aston Martin and Red Bull Racing has gone into. This time, don’t expect something as outlandish as...
by - February 24, 2017
The year 2018 marks the golden anniversary of Subaru of America. Of course, the company will celebrate 50 years of being at the helm of the brand’s crusade in North...
by - February 24, 2017
During car crashes and accidents, there are times that its occupants can’t get out easily. There are times when the only way to get out of that situation is to...
by - February 23, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries