Toyota to start consumer trials of i-Road in Greater Tokyo Area

Article by Christian Andrei, on March 24, 2014

Toyota Motor Corp. will commence consumer trials of the “i-Road” personal mobility vehicle in the Greater Tokyo Area. The limited trials target to measure the effectiveness of the EV in everyday situations in urban areas. It will run from March 24 through early June. The i-Road is offering a novel riding experience that merges the convenience of a motorcycle with the comfort and stability of a car.

The i-Road in the Tokyo consumer trial is derived from the concept shown at the 43rd Tokyo Motor Show 2013. It now features five color options and boasts of improved visibility and ease-of-use as well as enhanced maneuverability. Toyota is providing 10 i-Roads to around 20 test participants, ranging from members of the general public to trend and industry experts.

Feedback will be collected regarding driving feel, user satisfaction, ease-of-use in urban areas as well as its effect on destination choices. Since early March, the i-Road has been trialed on public roads in Toyota City as part of "Ha:mo"*1 urban traffic system that Toyota developed to explore the potential of realizing a low-carbon society wherein mobility is improved by technology. Toyota will continue to research into ultra-compact EVs for optimal short-distance mobility within urban areas.

Topics: toyota

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