Upcoming Opel city car will be profitable thanks to upscale features

Article by Christian Andrei, on August 13, 2011

Opel/Vauxhall forecasts that it will receive profits from its up-and-coming minicar due to the model’s upmarket positioning, according to GM Europe President Nick Reilly. He added that the vehicle, also dubbed as Junior, is targeted at "people who care about the status of their car, what it can do, what features it has, what telematics it has."

Being a former CEO of GM Daewoo in Korea, Reilly shared that they learned a lot in Korea where they actually make money from compact vehicles.

He added that they do not launch a compact vehicle just to increase market share. Furthermore, Reilly stated that the minicar will be more expensive than the minivan-like Agila, which is the other offering of Opel in the segment. He further said that the vehicle will not rival BMW's Mini brand.

The vehicle will be launched next year in the Paris auto show or “even earlier,” according to Reilly, and will likely be launched for sale in 2013.

Details about the plans of Opel to expand and enter into the small SUV market next year to rival the Nissan Qashqai were also revealed by Reilly. He said that the unit will not initially be sold in two different sizes like the Nissan rival, but he did not rule out later versions.

The small SUV from Opel will be based on the Corsa subcompact platform and will be offered in either two- or four-wheel drive. Moreover, GM's European unit plans a new cabriolet and coupe in 2013 based on a stretched variant of the Astra platform.

Topics: opel, city car

If you liked the article, share on:

Comments

Login or Create new account to add a comment!

Recommended

The 2018 model year could be an exciting year for fans and enthusiasts of the Chevrolet Corvette. This comes as the 2018 version of the Corvette is bound to feature...
by - January 19, 2017
As if seeing the future more than a decade from now, one of the top scientists in the world of robotics and automations is predicting that children born today won’t...
by - January 19, 2017
Ford has just recently unveiled the 2018 Ford Mustang, and as it turned out, the carmaker gave its beloved pony car a facelift. There have been mixed reactions about the...
by - January 19, 2017
The bidding war for one of the only 20 examples -- 21 actually, but the 00 version went to a museum -- of the classically beautiful Lamborghini Reventon built and...
by - January 18, 2017
Bentley once again confirmed its plans to push PHEV into their future lineups. As a matter of fact, the Bentayga SUV will be the first to have the plugin hybrid...
by - January 18, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries