Spy images of the Volvo V30, a five-door hatchback, have been released. Meant to rival the new Golf, the Volvo V30 is positioned between the C30 and V50 in the lineup and is slated to be launched in 2013. A front-drive ‘P1’ platform is used in these models and in the S40 too. Sources told Autocar that the company aims to enter and do well in one of Europe’s biggest market segments.
It is also thinking about positioning the car as “an open goal.” Last year, when Volvo boss Stefan Jacoby entered Volvo from Volkswagen, he made this car a priority. In fact, it was moved up the product cycle, even ahead of a replacement for the XC90 full-size SUV, which is admittedly getting older.
The last time that Volvo tried to compete with the Golf was in the 1990s with the Volvo 440. Last year, Jacoby confirmed that the V30 will soon be launched.
He said that the V30 is a derivative of the C30, which rivals the Golf. Autocar said that the car, which is a premium product in the Golf class, is targeted at young and active families. Volvo is also hoping to expand further in North America with the aid of this model.
The V30 was chosen to be the first car to be equipped with Volvo’s new range of modular four-cylinder VEA (Volvo Environmental Architecture) engines, which will not be greater than 2.0 litres in capacity. The company’s five-, six- and eight-cylinder units will be featured in this new engine family.
Volvo has come up with its smallest but most dramatic design yet with the new C30. The freshly distinctive style sets it apart, though it cohesively complements the all-new S60 and the C70 in overall aesthetics. Indeed, the C30 can be personalised by customers, as it is offered in a range of options, accessories and colours – one of which is a new Espresso/Blond colour scheme.
Fittingly, for its dynamic image, a Sports chassis can optionally be fitted in the Volvo C30 to considerably enhance its agility. The R-DESIGN versions actually have this as standard, while it can be specified for some versions in SE and SE Lux trim levels.
The Volvo C30 has four individual seats, with the rear seats being oriented more to the vehicle’s centreline in order to offer more head and shoulder room. Mr Abrahamsson, C30 Project Director, explains that they decided that four seats was better instead of five, because it ensured better and equal rear seat comfort. Having five seats “would have been a compromise,” he said. He adds that people who prefer a five-seater can simply choose among the many five-seat Volvos available, such as the S40 saloon or V50 Sportswagon. Another reason they chose four seats for the C30 was that they predict the rear seats will seldom be used anyway, as most owners would simply fold them flat to provide an amazing cargo accommodation.
One design detail adapted from the classic Volvo P1800S is the unique all-glass tailgate, which enhances rear visibility. A load cover can be used to keep luggage hidden.
A total of seven engine options are available: three petrol and four diesel. There are four and five-cylinder versions as well. The petrol versions are the light and economical 100 PS 1.6-litre, the 145 PS 2.0-litre and the 230 PS five-cylinder T5 model that makes the car go from 0-60 mph in 6.2 seconds. On the other hand, the four diesel versions are the road-tax exempt 109 PS 1.6D DRIVe engine (which emits only 99g CO2 per km), the new four cylinder 115 PS 1.6 D2, the five cylinder 150 PS 2.0 D3 and 177 PS 2.0 D4.