Volvo’s CEO Stefan Jacoby rules out a rival for 7-Series and S-Class

Article by Christian A., on November 1, 2010

If you wanted to buy the new Bmw 7-Series rival from Volvo, you’d better drop that plan, as Volvo’s new CEO Stefan Jacoby said in an interview for Autocar that it is too early for the Swedish manufacturer to build such a car.

When Geely acquired Volvo, firm’s boss Mr. Li Shufu said that the Swedish car maker will built more high-level premium cars in order to compete with cars such as the Mercedes-Benz S-Class and the Bmw 7-Series.

Apparently, this car is considered a step too early by CEO Stefan Jacoby, and Volvo will only think of these types of cars only after it will reach its goal of 800,000 sales. In order to reach that goal, Volvo may build three plants in China, a recent report confirmed.

Furthermore, Li Shufu said that Volvo has all it takes (technology and research capabilities) in order to compete with the German manufacturers at the top end of the market.

The Chinese market would be the most important for Volvo, according to Shufu. For those who don’t know, Volvo was bought for over $1 billion, and Geely wants to double the company’s sales from last year’s 335,000 units.

If you liked the article, share on:

Comments

Recommended

Is there anything more exciting than a spoiler? Well, for those who didn't know, there are those who have already seen the Mercedes-AMG Project One (in the flesh) way before...
by - April 25, 2017
Does the Honda Passport ring a bell to you? This was the first ever SUV that was sold by the Japanese automaker, but it was not that successful compared with...
by - April 25, 2017
Wagon buyers who prefer their vehicle to be luxurious, you will have an entirely brand new selection at the latter part of this year. Porsche will start rolling out 4...
by - April 25, 2017
McLaren rejects the idea of creating anything other than a sports car. That means that vehicles that would be ideal for families such as an SUV or a crossover are...
by - April 25, 2017
The new and improved Opel Grandland X is out, and this large SUV is something the European market did not know they would need. Now measuring at 14.7 feet (4.48...
by - April 25, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries