VW brand sales jumped 4% to 3.07 million units in first half of 2014

Article by Andrew Christian, on July 9, 2014

Sales of Volkswagen brand cars topped 3 million vehicles for the first time in the first half of 2014, boosted by a double-digit growth in China. VW brand posted a 4-percent surge in deliveries to 3.07 million vehicles in the first half, despite a slowdown in the pace of sales in June, when it sold just 514,900 vehicles.

VW sales and marketing chief Christian Klingler remarked the one of the reason for stable first half results was the strong demand for the Golf compact. He, however, warned that global market conditions would be more difficult going forward.

He said in a statement that the situation on global markets will stay challenging in the latter half of 2014, which should keep the carmaker on its toes. VW brand posted almost a 19-percent jump in sales in China in the first half to 1.39 million cars, which counteracted weaker demand in other regions like South America, where sales dropped 21 percent.

The drop included a 17-percent decline drop in Brazil in the first half to nearly 256,000 cars. The brand also logged a 13.4-percent drop in sales in United States in the period to 179,000 cars, no thanks to sliding sales of the Passat midsize sedan and the Beetle.

The brand posted a 22-percent dive in sales in June, which worsened its results in the first half of 2014. The VW brand posted a 13-percent decline in Russia in the first six months of the year to 67,400 vehicles. VW brand, however, logged a 5.5-percent surge in western Europe excluding Germany to 451,300 cars.

Topics: vw, sales

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