VW finalizes the design for its new budget brand

Article by Christian A., on April 30, 2014

Back in March, we’ve told you that Volkswagen had signed off a budget car that will be sold in the emerging markets. At the 2014 Geneva Motor Show, VW brand development chief Heinz-Jakob Neusser told the reporters that it was becoming harder to hit cost targets for company’s budget car.

In just one month, the German carmaker finalized the car design for its new budget brand and according to project manager Hans Demand the concept and design are now in place. Demand also added that all the components for the new budget car will be produced in China and will arrive in the showrooms in 2016.

Volkswagen will offer the new vehicle with a starting price of 6,000 euros or around $8,300. As we said, Volkswagen plans to build the new budget car exclusively in China and will sell it also in India, Latin America, Easter Europe and Africa only if the model proves successful.

As expected, the new vehicle will take on Dacia-branded models such as the Logan. The new model will also increase Volkswagen’s global sales, taking it closer to achieve its target and become the world’s bigger carmaker by 2018.

For those who don’t know, in the Q1 of 2014, Toyota is already the leader and looking at the numbers it appears that it will maintain its leadership through the rest of the year. [source: Reuters]

Topics: vw, low cost car

If you liked the article, share on:

Pin It

Comments

Recommended

The mid-cycle facelift for the Mercedes-Benz's S-Class have been disclosed to the public eye via these leaked shots. The images that recently surfaced and others like it were published online...
by - March 30, 2017
Reddit user Jdubbswrx spotted a rather deceptive move coming from the German automotive manufacturer Audi. He posted an image of the supposed exhaust of the new 2018 Audi SQ5 sporting...
by - March 29, 2017
McLaren car owners will be thanking the automotive company as it has decided to roll out new goodies for the 540C, 570S and 570GT sports car line-up. From this series...
by - March 29, 2017
On July 11, Audi is set to reveal its flagship luxury sedan, the all new A8. And at this moment, none of us are sure how this model will look....
by - March 29, 2017
The recent Porsche 911 is definitely considered one of the most elite sports car to grace the roads worldwide. The task of producing its successor is challenging enough for the...
by - March 29, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries