Volkswagen of America, Inc.’s deliveries in April declined by 10.3% to 33,644 units compared to sales in the previous year. Jonathan Browning, president and CEO, Volkswagen Group of America, said that it had been a “challenging” month, especially in the compact and midsize sedan segments; however, VW continues to be focused on its long term growth strategy.
He also said that the Jetta sedan and Passat had strong sales so far in 2013 even with vigorous competition. There were 11,110 Jetta sedan units delivered. The Jetta is the volume leader for Volkswagen. The month ended with 1,968 units of the Jetta SportWagen sold. Meanwhile, sales of the Passat (which was built in Chattanooga) remained strong with 9,069 units sold.
TDI Clean Diesels made up more than 30% of the Passats sold. Just last week, Volkswagen revealed that later this spring, it will start to offer a new, value-oriented Wolfsburg Edition.
The Passat Wolfsburg Edition builds on the well-appointed S model and features a set of unique 16-inch alloy wheels, perforated V-Tex leatherette seating surfaces, a power driver’s seat, heated front seats, satellite radio, and a Media Device-Interface (MDI) with an iPod cable.
The 2013 Passat Wolfsburg Edition has a price tag of $23,495, and is expected to start selling in late spring. For the month, the Beetle and Beetle Convertible reported deliveries of 1,980 and 1,699 units, respectively.
The Beetle R-Line Coupe is expected to make its arrival in showrooms in early May and is powered with a 210hp turbocharged engine, with an extra 10hp over the present Beetle Turbo with an expected boost in its fuel economy. Sales of the Tiguan rose considerably with 2,488 units sold, marking the highest year-to-date historically for the vehicle.