Will a Chevrolet Cruze hatchback be a perfect addition to the US?

Article by Christian Andrei, on September 14, 2010

What if Chevrolet dealerships in the US will soon add a sleek, five-door hatchback to the Cruze lineup? As you may know already Chevrolet is planning to introduce this car on the European market in early 2011.

This new model will be displayed at the upcoming Paris Motor show in a concept form, but until now there is no official information regarding a possible debut in the US.

Already touted as one of the carmaker’s most important vehicles, the Cruze compact sedan has received plenty of awards from the press. GM dealerships expect the Cruze, which replaces the Cobalt, to do well. The sedan had been selling worldwide for more than a year but it only started selling in the US this week.

These images of the hatchback have garnered positive responses. Sales of the hatchback start next year in Europe but don’t expect it to be offered in the US anytime soon. It has been found out that European buyers prefer a hatchback to a sedan by over a 3-1 majority while hatchbacks don't appeal to US buyers.

Chevrolet considers the Honda Civic and Toyota Corolla as the direct rivals of the Cruze. Still, Ford’s upcoming 2012 Focus line shouldn’t be discounted as it offers a very appealing batch of models, including a four-door sedan, a five-door hatchback and a compact seven-seater minivan.

The five-door Cruze is expected to make its dealers more competitive with Ford. It might also offer a potential advantage over its main target, Civic and Corolla offerings. [via autonews - sub. required]

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