Nissan changes its mind regarding the 2009 Chicago Auto Show

Article by Christian Andrei, on January 27, 2009

The annual car shows is usually the venue where auto makers attract potential buyers and show off their latest products not only to the media, but also to industry competitions. However, due to the current economic downturn directly affecting the auto industry, a lot of manufacturers are deciding to let go attending the present series of events to lower costs.

Surprisingly enough, it is not only the smaller, struggling companies that you might expect to hold back, but even high-end brands like Rolls-Royce and Ferrari have also decided to shorten their participation by giving up specific portions of the lineup of events.

It is reported that the Detroit Auto Show early next year, one of the biggest car shows in the vehicle manufacturing industry, will miss the following brands from its display areas: Ferrari, Rolls Royce, Land Rover and Suzuki.

Even though these brands are considered minor players, some major brands have also expressed that they will not also be present in the event. Mitsubishi announced last week that it was dropping out of the affair, and lately Nissan revealed that it cannot be part of the Detroit show.

Furthermore, the Japanese car manufacturer earlier also made public its decision that it would not be present in the Chicago Auto Show in February 2009 as well, but, because of pressure from dealers, has lately confirmed that it will attend the Chicago event.

In an interview with Automotive News, Alan Buddendeck, Nissan corporate spokesman, said the decision reveal the present condition of the car industry and not the auto shows themselves. It is noted that about one million visitors flock to the the Chicago event annually.

Pulling out from auto show seems to be an increasing trend at the current time among car companies. With about less than two months to go, some carmakers have made information available that they are still in the process of deciding their participation in the upcoming 2009 auto show.

Although the LA Auto Show lost about 20% of its exhibitors, the Detroit Auto Show is anticipated to lose 25% of its anticipated exhibitors. Even though there are a significant number of pull-outs, the Cobo Center will continue to be jam-packed with the appearance of the Chinese automakers such as BYD and Brilliance.

Other auto shows such as those in New York and Chicago are predicted to be drastically affected, with talks going around that two of the giants, GM and Ford, are acquiring less space compared to the previous year.

If you liked the article, share on:


Login or Create new account to add a comment!


It could be said that Toyota’s highly acclaimed TRD Pro Series has been forged in fire being direct descendants of Toyota’s past off-road racing vehicles which earned the company its...
by - February 23, 2016
With a special photography release, Nissan North America, Inc. focuses the attention on the upcoming standard/half-ton version of TITAN at the 2016 Chicago Auto Show. This move follows on the...
by - February 23, 2016
Volkswagen has brought the MOMO Edition Jetta GLI to the 2016 Chicago Auto Show following its debut last year at the SEMA Show. Built with the all-new Jetta GLI, the...
by - February 22, 2016
Infiniti has finally unveiled its advanced engine lineup for the Infiniti Q50 sports sedan at the 2016 Chicago Auto Show. The roster includes 300-hp and 400-hp versions of the 3.0-liter...
by - February 22, 2016
2016 Chicago Auto Show is a busy event for Volvo as the carmaker celebrates two major achievements for the company in the said event – the launching of the new...
by - February 17, 2016

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Subscribe to our newsletter!