2011 North American International Auto Show had 3% more visitors than 2010

Article by Christian A., on January 27, 2011

Attendance at the 2011 North American International Auto Show was 3% higher than the previous year. The event’s organizers recently released the final numbers.

In 2011, the show had 735,370 visitors and in 2010, it had 714,137 visitors. The 2011 show also broke the single-day record for a Friday with 75,327 visitors compared to the 74,900 set in 1993.

The resurgence of this show is indicated by the increases in public attendance, more money entering the economy, international media turnout, and of course, the vehicles that were displayed.

Southeast Michigan got an estimated $350 million to $375 million boost to its economy from visitors in the form of hotels, transportation, catering and entertainment. This represents an improvement of more than $25 million compare to last year's show.

In a statement, Barron Meade, chairman of the 2011 show, said that the 2011 NAIAS validated all pledges made by exhibitors in 2009 and 2010 “as the product pipeline is full and vibrant.”

Meade added that being able to recover from the economic downturn “in glowing fashion” signifies a “positive ripple effect” for its local, national and global economies.

Meade said that during the press days, at least 5,000 international media from 60 countries covered the auto show. A total of 55 new products were unveiled at the show.

If you are interested and want to see all the premieres from the 2011 Detroit Auto Show, make sure you check our section dedicated to this event here: Detroit Auto Show. [via autonews - sub. required]

If you liked the article, share on:

Pin It

Comments

Recommended

As you probably have noticed, the Ram 1500 Rebel is the meaner and more aggressive version of the Ram 1500. But there is a version of the Ram 1500 Rebel...
by - January 24, 2017
Months from now, Volkswagen will commence sales of its new Atlas SUV (2018 model year) in the United States. But as early as now, the German carmaker is making sure...
by - January 19, 2017
The 2017 Detroit Auto Show is getting hotter by the minute. Samsung SDI recently announced that it’s going to unleash its new and awesome lithium battery within the next 3...
by - January 18, 2017
Tobias Moers has been the chief executive of Mercedes-AMG – the performance division of German premium carmaker Mercedes-Benz -- since October 2013. With him at the helm, AMG went on...
by - January 16, 2017
Like other car companies, Volvo is also busy preparing for the autonomous future. As a matter of fact, the Swedish manufacturing firm is giving its first customers their firsthand experience...
by - January 15, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries