2014 Detroit Auto Show Preview: Infiniti details the Q50 Eau Rouge Concept

Article by Christian Andrei, on January 2, 2014

Infiniti revealed a new image with its Q50 Eau Rouge Concept that will make its world debut later this month at the 2014 Detroit Auto Show. For those who still don’t know, the Q50 Eau Rouge Concept is a high-performance sedan based on the Q50 and draws inspiration for aerodynamic design from the technical collaboration between Infiniti and four-time Formula One World Champions Infiniti Red Bull Racing.

As you can see from the photos, the Q50 Eau Rouge Concept comes with redesigned components made from carbon fiber, it is lower and wider, while the roof and door profiles remain unchanged.

According to Infiniti, the Q50 Eau Rouge Concept features a new carbon fiber front lip splitter, rear air diffuser and side sills, carbon fiber roof as well as door mirror casings, a dual-exit exhaust sports system below a large integrated rear spoiler and a new set of 21-inch lightweight wheels.

The Infiniti design team, led by Executive Design Director Alfonso Albaisa, was influenced by the aerodynamic styling approach taken by their colleagues at Infiniti Red Bull Racing.

"From our shared passion for performance with Infiniti Red Bull Racing grew a collective desire to produce a vision of what a high-performance Infiniti Q50 could look like," said Albaisa. "The design has a number of distinctive Formula One inspired touches. In particular, the sculpted front wing assembly and the rear aerodynamic packaging take their cues from the RB9 race car," added Albaisa. [source: Infiniti]

Press Release

Infiniti Reveals First Image of Q50 Eau Rouge Concept

Infiniti has revealed the first image of the Q50 Eau Rouge concept which will have its world premiere at the 2014 North American International Auto Show in Detroit on January 13.

The Q50 Eau Rouge, a high-performance design concept based on Infiniti's Q50 premium sports sedan, draws inspiration for aerodynamic design from the technical collaboration between Infiniti and four-time Formula One World Champions Infiniti Red Bull Racing.

Major bodywork components have been redesigned with aerodynamics in mind and manufactured carbon fiber. Q50 Eau Rouge is lower and wider - only the roof and door profiles remain unchanged from the production Q50. This striking design is inspired by muscularity, refinement, and understated performance intent.

Infiniti Q50 Eau Rouge highlights include deep and detailed carbon fiber front splitter, rear diffuser and side sill skirts; carbon fiber roof and door mirror casings; 21-inch lightweight forged alloy wheels; and a dual-exit exhaust sports system below a large integrated rear spoiler.

The Infiniti design team, led by Executive Design Director Alfonso Albaisa, was influenced by the aerodynamic styling approach taken by their colleagues at Infiniti Red Bull Racing.

Infiniti is also empowering social fans to unveil the all-new Q50 Eau Rouge concept car ahead of the official launch at the Detroit Motor Show on January 13. Starting from today, online advocates can drive the reveal of Infiniti's latest concept car. By sharing their views and comments through social media channels like Twitter (hashtag #F1Q50), Facebook and Weibo, fans will build the image of the concept in a virtual garage. Each "share" will help build individual Q50 components, and as more fans share, the quicker the car will be "built." Progress can be viewed on unveil.infiniti.com.

More information about the Q50 Eau Rouge will be revealed during a press conference at the North American International Auto Show at 9:20 a.m. ET on January 14.

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