Buick unveils new Avista 2+2 coupe concept at 2016 Detroit Auto Show

Article by Christian Andrei, on January 12, 2016

Buick has unveiled its new Avista 2+2 coupe concept at the 2016 North American International Auto Show in Detroit. The front and rear of the is Buick's signature wing-shaped lighting with "soft curtain" elements creating lighted halos around edges of the lamp. This design provides a glimpse of future production lighting features.

Avista's grille also features Buick's winged tri-shield insignia as set against a 3D mesh background. Moreover, the concept has chrome-accented front fender vents as well as the brand's signature fender ports. With a wheelbase at 110.7-inch (2,811 mm) wheelbase and tracks measuring 63-inch (1,601 mm) at front and 62.9-inch (1,598 mm) on the rear, the Avista commands an imposing stance with athletic proportions.

Its looks are accented by a 21-inch aluminum wheels with color-toned accents that match the Avista's Dark Sapphire Jewel exterior finish. Avitsa features uninterrupted body lines flowing front to rear, similar to Buick's design language introduced on the Avenir concept and featured on the 2017 LaCrosse. The vehicle's flowing profile is further highlighted by the absence of conventional B-pillars between the doors and rear side windows.

Serving as the heart of the Buick Avista 2+2 concept is a 400-hp 3.0L twin-turbocharged V-6 that sends power to the rear wheels through an eight-speed automatic transmission. Stimulatingly, Buick's use of turbocharged engines will go beyond the Avista to a number of future models like the 2016 Regal GS and the 2017 LaCrosse.

Avista's twin-turbocharged V-6 comes with fuel-saving Active Fuel Management (cylinder deactivation) as well as Stop/Start technology to further make the concept more fuel efficient. Magnetic Ride Control is also enabled on the Avista for a more precise body motion control.

Duncan Aldred, vice president of Global Buick Sales, Service and Marketing, described the Avista as an embodiment the dynamic soul of Buick, as it expresses the brand's heritage of sophisticated performance and beautiful elegance.

Bryan Nesbitt, executive director at Global Buick Design, remarked that the Avista's elegant yet simple surfaces speak to the purity of its performance. He added that the concept was designed to capture the "spirit of the perfect drive."

Interior Design

Inside, one can find a 2+2 cabin highlighted by a performance-oriented yet modern cockpit. The cabin of Avista, features flowing matched by intense yet technical and surfaces details.

Finished in Superior Blue foundation color, Avista features Mist Gray leather seating inserts, console trim and door trim as well as exposed carbon fiber and aluminum accents. Avista's seats, console and doors all have a fading pattern as inspired waves on a beach.

Interestingly, Avista comes with futuristic take on Buick's IntelliLink, featuring touchscreen controls on a widescreen instrument panel display. Touchscreen controls are also found on the center console that extends from the front to the rear seating area.

This console is home to a number open side storage compartments, as enabled by Electronic Precision Shift, just like that in the 2017 LaCrosse.

Moreover, the interior of the Buick Avista concept could comfortably carry its occupants, thanks to a number of features like QuietTuning and air-quality control as well as advanced noise cancellation technology, ionic air purifiers and aromatherapy.

Press Release

Buick Introduces Avista Concept

Ahead of its public debut at the North American International Auto Show, Buick today revealed the Avista concept – a 2+2 coupe that pushes the brand’s contemporary design ethos and rekindles its historic performance roots.

A sleek, sweeping proportion is the foundation for this vision of a contemporary grand tourer, with a 400-horsepower twin-turbocharged V-6 driving the rear wheels and a driver-focused cockpit offering a comfortable, connected center of control.

“The Avista embodies the dynamic soul of Buick,” said Duncan Aldred, vice president of Global Buick Sales, Service and Marketing. “It is a modern expression of the brand’s heritage of sophisticated performance, communicated with beautiful elegance.”

The Avista’s uninterrupted body lines stretch front to rear, suggesting motion – resembling Buick’s design language introduced on the Avenir concept and carried into production on the 2017 LaCrosse. The absence of conventional B-pillars between the doors and rear side windows enhances the flowing profile.

“There is elegant simplicity in the Avista’s surfaces, which speak to the purity of the car’s performance, and a timeless beauty that’s a hallmark of Buick design,” said Bryan Nesbitt, executive director Global Buick Design. “It was designed to capture the spirit of the perfect drive.”

Marking the front and rear, Buick evolves its signature wing-shaped lighting with “soft curtain” elements that create illuminated “halos” around lamps’ edges, suggesting a three-dimensional shape and sculpture. Their design forecasts the evolution of Buick’s production lighting features, while the Avista’s grille features the brand’s new winged tri-shield insignia set against a three-dimensional mesh background.

Additional exterior features include:

A 110.7-inch (2,811 mm) wheelbase and 63-inch (1,601 mm) front/62.9-inch (1,598 mm) rear tracks for sporty proportions and an aggressive stance
Twenty-inch aluminum wheels with color-toned accents match the car’s Dark Sapphire Jewel exterior
Front fender vents with chrome accents evolve Buick’s signature fender ports.
Performance-oriented, modern cockpit
Like the exterior, the Avista’s 2+2 interior is defined by flowing, uninterrupted lines conveying elegance through simplicity – with intense technical and surfaces details, in everything from 3D-printed door and seat trim to a future vision of Buick’s IntelliLink, with touchscreen controls on a widescreen instrument panel display.

The center console also incorporates touchscreen controls and extends to the rear seating area. Open side storage compartments built into the front of the console are enabled by the new Electronic Precision Shift, similar to the 2017 LaCrosse.

A Superior Blue foundation color echoes the exterior and is complemented with Mist Gray leather seating inserts, console trim and door trim. Exposed carbon fiber and aluminum accents throughout reinforce the precision of the performance-oriented driving experience. The fading pattern on the seats, console and doors were inspired by waves receding at a beach’s edge.

“Waves, whether from the sea or in the sand, are all about motion and flow,” said Nesbitt. “That’s exactly what this concept is all about – flowing design and the purity of the driving experience.”

Buick designers enhanced the passengers’ sensory experiences with next-generation QuietTuning and air-quality control, including advanced noise cancellation technology, ionic air purifiers and aromatherapy.

The Avista also advances Buick’s legacy of turbocharged performance, which carries forward in the 2016 Regal GS and other models. Similar to the 2017 LaCrosse, the concept twin-turbocharged 3.0L V-6 features fuel-saving Active Fuel Management (cylinder deactivation) and Stop/Start technology to complement its power with efficiency. The engine is backed by an eight-speed automatic transmission and Magnetic Ride Control delivers more precise body motion control.

FAST FACT: The Buick Y-Job, introduced in 1938, is widely recognized as the auto industry’s first concept vehicle.

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