Chrysler’s surprise 700C Concept unleashed at the Detroit Auto Show

Article by Christian Andrei, on January 10, 2012

Chrysler has showcased a surprise concept at the Detroit Motor show -- the 700C. It is a futuristic design study that explores the minivan's future looks. The automaker is using the concept, which will remain on display during show public days, to explore reactions from people. It has sliding rear doors, sleek exterior and blinged-out wheels. The 700C follows in the naming categorization of the 200 and 300C.

One member of Chrysler's communications team said that the 700C is not reminiscent of the styling direction for the refurbished Town & Country. Its styling execution is one of many that Chrysler has created.

It has also been known that there was no intention to produce the concept ride. However, it has at least one possible customer -- Detroit Lions defensive tackle Ndamukong Suh, who was seen checking out the features of the concept near the end of Monday's events.

Chrysler Group CEO Sergio Marchionne has clarified that the next-generation Town & Country will have no similarity to the current generation of minivans. He wants the next T&C to have head-turning and exciting styling. The new minivan is anticipated in 2013.

Chrysler’s 2011 Town & Country minivan features impressive American design, unparalleled functionality, innovative technology, and all the safety features you wish to have in your car. The Town & Country minivan offers all these at amazing value.

Every aspect and every customer touch point for the new minivan has been virtually re-engineered or redesigned, from the redesigned suspension that now delivers an exciting driving performance, to the well-crafted interior cabin that boasts clever features, to the sleek and beautiful exterior design.

Olivier Francois, Chrysler Brand President and Chief Executive Officer, says that the Chrysler Town & Country is the first vehicle to be carrying the company’s new badge – or new wings. This, according to him, makes sense because the new model is packed with many “firsts.” He adds that Chrysler has improved the car’s suspension, bested the fuel economy and the power with a 3.6-liter Pentastar V-6 engine, and upgraded the interior.

It can be recalled that in 1983, the Chrysler Group had invented the modern minivan with the Dodge Caravan and the Plymouth Voyager. Meanwhile, the first luxury minivan, Town & Country, was introduced in 1989. And even after 13 million minivan sales and 75 minivan-first innovations, Chrysler still stays on top with the most innovative and the best vehicles.

The company continues its industry-leading improvements in the minivan segment with the minivan-first features for 2011. These improvements or innovations include a heated steering wheel, an integrated super center console, a Stow ‘n Place roof rack system allowing roof bows to be kept in the rails when not used, and a fuel economizer mode helping you maximize fuel efficiency.

What’s more, the 2011 Town & Country offers over 40 standard security, safety, and technology features, giving you the quality of safety you expect in order to have peace of mind while driving on the road. The vehicle’s standard safety features include a driver-side inflatable knee blocker, front seat-mounted air bags, advanced multistage passenger air bags for driver and front passenger, side-curtain air bags for the three rows, electronic stability control, all-speed traction control, ParkSense rear park assistance system, rain-sensitive windshield wipers, ParkView rear backup camera, Rear Cross Path detection, and Blind-spot Monitoring.

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