Cobo Conference and Exhibition Center being renovated for $221 million

Article by Christian A., on March 28, 2011

The Cobo Conference and Exhibition Center is being renovated at a cost of US$221 million, according to the Detroit Regional Convention Facility Authority. This site is where the annual North American International Auto Show (NAIAS) is held.

The last time that the center got a makeover was in 1989. But this time, the center will be fixed up and will get a substantial facelift on both its exterior and interior over the next three years. Many of the renovations will be evident during the 2012 and 2013 NAIAS but the changes are expected to be completed for the 2014 show.

In its recent press conference, the Cobo Authority presented a virtual tour of the conceptualized convention facility. Aside from growing in size, the venue will also get a three-story atrium. One striking addition to the site is the massive high-tech digital video screen on a revamped east exterior side of the facility.

NAIAS 2012 Chairman Bill Perkins said that for over 24 years, the NAIAS has boosted sales and promoted the automakers’ brand messages while continuing to be a “reliable gauge of the worldwide economy.”

He added that with the transformation of its facility, NAIAS’ functions will be intensified and its image and legacy will be enhanced as well. He explained that the NAIAS organizers are encouraged by the automakers’ recovery, stating further that improvements at Cobo come at a crucial time. [photo via Panoramio]

If you liked the article, share on:

Comments

Recommended

As you probably have noticed, the Ram 1500 Rebel is the meaner and more aggressive version of the Ram 1500. But there is a version of the Ram 1500 Rebel...
by - January 24, 2017
Months from now, Volkswagen will commence sales of its new Atlas SUV (2018 model year) in the United States. But as early as now, the German carmaker is making sure...
by - January 19, 2017
The 2017 Detroit Auto Show is getting hotter by the minute. Samsung SDI recently announced that it’s going to unleash its new and awesome lithium battery within the next 3...
by - January 18, 2017
Tobias Moers has been the chief executive of Mercedes-AMG – the performance division of German premium carmaker Mercedes-Benz -- since October 2013. With him at the helm, AMG went on...
by - January 16, 2017
Like other car companies, Volvo is also busy preparing for the autonomous future. As a matter of fact, the Swedish manufacturing firm is giving its first customers their firsthand experience...
by - January 15, 2017
Facebook

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Newsletter
Subscribe to our newsletter!
Subscribe
Galleries