Mercury Messenger two-seat sports coupe concept

Article by Andrew Christian, on February 13, 2016

According to Roman mythology, Mercury is the god of speed and the messenger god. However, at the North American International Auto Show, it is a brand carrying the message that modern design will lead its revitalization, starting with its Messenger coupe.

With the new distinctive and high-performance two-seater concept, Mercury went back to its roots as a design leader.

The Messenger represented Mercury's first expression of its new design DNA with a clean and technical appeal, introducing to the masses the appearance of future vehicles.

Exterior Design

The new concept's proportions resulted from its dramatic vehicle architecture— clean and agile, transcending its unique characteristics and uncompromised performance. The Messenger has a powerful 4.6-liter modular V-8 engine.

The 20-inch wheels with tires that are 305 mm in width on the rear and the 19-inch wheels with tires measuring 275 mm in width on the front accents the vehicle's stance. The unique wheel-and-tire combination allows the Messenger to firmly put down onto the pavement all the power that its engine can yield. The turbine-themed spoke wheels have vanes that reflect Mercury's "flying M" logo

. Meanwhile, the functional vanes allow for direct airflow over the center brake disc and brake calipers, contributing to the Messenger's top-of-the-line performance. The stacked element theme at the front with distinctive front lights and vertical grill embody Mercury's future design DNA.

The rear lights, which bear the theme, convey the DNA with sequential taillights. Another key feature of the Messenger is the large sculpted front air scoops and outlets located both at the front and rear.

Interior Design

The compact exterior offers the interior with a cockpit-like driving atmosphere, with the cockpit directly placed between the wheels to highlight the Messenger's proportions. The highly advanced and functional interior of the vehicle is geared towards comfort and storage. The door panels complement the exterior body's shape.

Meanwhile, the armrest rests on the shape of the exterior air vent sheet metal on the doors. The doors were made to emphasize the safety of the vehicle. The displays in the cockpit show minimum levels of information, facilitating quick, concise driving response.

The instrument panel, on the other hand, is built with primary focus zones that have intuitive interfaces to keep the driver informed from time to time. The switchgear is consequently minimized to lessen distraction.

Messenger is highly driver-focused— from the commanding seating position to the interfaces. The seats of the vehicle are laterally mounted to the tunnel and rocker panel, strengthening the lightweight aluminum hydro-formed monocoque and playing a crucial role in passenger safety.

The central console features a centrally-mounted chronograph. Being a driver-focused vehicle, the Messenger has a clock that is in close proximity to the driver to result in split-second comprehension and reaction during high-performance driving.

While it is inspired by Mercury's original roots, the Messenger is also a clear indication of where the car brand is headed in the long run. In ancient Roman mythology, Mercury, known for his reliability and accuracy, was also the god of commerce and travel.

The vision of Edsel Ford was to develop and build refined cars with emphasized designs. Reliability and performance have always been the key attributes people look for when considering an emerging automotive brand. In the same way, Mercury aims to appeal to its consumers by providing unparalleled driving experience with technology and design.

Topics: mercury, coupe, concept

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