2012 Toyota Avensis teased ahead of Frankfurt Motor Show debut

Article by Christian Andrei, on September 9, 2011

At the upcoming Frankfurt Motor Show, Toyota will introduce several new models, including world premieres for the new Avensis and the new Prius family of full hybrid models. Making its European debut is the new 2012 Hilux. The three-door version of the newly launched new Yaris will be seen in public for the first time.

The updates to the UK-produced Avensis include revised exterior styling, using a frontal approach that uses Toyota’s new design language. Improvements were made to the quality look and feel of the interior. Strategic revisions were also done to the powertrains and driving dynamics.

When combined, these changes stand for the biggest mid-life investment that Toyota has done for any model. Throughout the world, 2.3 million Prius units have been sold, marking its success but at Frankfurt, there will be a new chapter with the introduction of the new Prius lineup.

Toyota updated the full hybrid model and joined it with the production version of Prius Plug-in Hybrid and the seven-seat Prius+. With these new models, Prius will be the first full hybrid to be made available as a complete, stand-alone model lineup.

The customer base of the Prius will be expanded as every new model is designed to appeal to the specific customer needs. The Prius Plug-in Hybrid is the most technically advanced Prius but it could have a CO2 emissions rating as low as 49g/km. Prius+ could reach sub-100g/km CO2 emissions and is the first model in Europe to be a seven-seater but with the benefit of a full hybrid powertrain.

Hilux, the top-selling pick-up in Europe, has received significant restyling for 2012. It has boosted its credentials as a vehicle that is hardworking but is ideal for pleasurable driving too. The exterior revisions are complemented by an interior with a new look that provides the comfort and convenience of a passenger car.

The 2012 Toyota Avensis has two versions: the wagon and the sedan. Both of which are 15 millimeters longer than the previous models and have been thoroughly redesigned to have a sporty and elegant look.

A more daring yet more refined front design gives the 2012 Avensis a new face that would be seen in future generations of Toyota cars. The new car is the first to implement the new Toyota design philosophy that is based on two key things: the “under priority” design of the front, where you can find a trapezoid grille opening and directs attention to the lower part of the car, and the “keen look” method that gives the car a smart, intelligent and thoroughly expressive styling.

The upper grille is now more powerful-looking and is wider, and below that, you have the intricately sculpted lower bumper that protrudes at the middle, effectively housing the large air intake that also makes the car look wider.

This works well with the crisp “Keen Look” details of the foglamp pockets that are seen at the extreme ends of the bumper, further giving it a wider look and a more resolute stance, as well as a ground-hogging stance.

You also have the expressive and narrower headlights that further underline the elegant and sleek proportions on the new design. The daytime running lights are now incorporated into the headlights, further working on the “Keen Look” front styling.

Towards the back, the Toyota Avensis has a newly designed rear bumper that includes a center guard. The license garnish is also sleeker and comes in chrome, giving the back an elegant look. LED technology is used in the foglamps and combination lamp clusters to further emphasize the Keen Look design. All of these help the car look wider and stable.

You also have more colors to choose from and you will appreciate the new wheel treatments that give the new car a jaw-dropping exterior. The 16-inch steel wheels here have a new cap design. But you can also opt for the 16” and 17” Fuji wheels that sport a new color and machine facings, providing it with a stunning dual-tone colour effect. Other wheels have been given a darker shade.

Also, the standard Red exterior paint is now called the Dark Red, which is a deeper shade.

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