The new GT concept car, with its dynamic and strong look, marks the new design direction that Kia is moving towards. A rear-wheel drive configuration marks its first time in a Kia vehicle. This four-door sports sedan is able to combine those muscular and strong proportions with an elegant and classy four-seat cockpit. It was in back in November 2010 that the company first started work on the GT concept.
Even before then, having a saloon that would have a rear-wheel drive had long been in the minds of the company’s European designers. Once the project started, shared Kia European Design Chief Gregory Guillaume, the inspiration of the design team was the iconic GT cars of the 1970s. These vehicles were not only elegant and luxurious but were also able to effortlessly transport passengers from Paris and up to South France and at a high speed at that, he adds.
The design team, Guillaume continues, wanted to make a model that had that same confidence, athleticism, and grace, but with the difference of not being arrogant or aggressive. Meanwhile Chief Design Officer Peter Schreyer reveals that with this concept car, the company is able to look more deeply on new design directions especially with a rear-drive set-up that had different proportion especially when compared to a car with front-wheel drive.
A front-engine with a rear-wheel drive design in a performance saloon has a unique appeal not only for the domestic Korean customers but even for the U.S. and Europe markets. For the GT concept car, the goal of both Guillaume and Schreyer was to make sure that the proportions of the car would clearly be a performance saloon with a rear-wheel drive. This is why the bonnet was extended and the front wheels placed to the car’s front.
The cabin has a rear-ward stance to it with the rear shoulders being more powerful and the rear end truncated. The GT concept follows an aeronautical theme which reinforces the focus on its pace and dynamism. Other features include the propeller-style multi-piece carbon-fiber and alloy wheels, rear view camera with a jet theme, and the low-slung air intake on its front. The diffuser in the rear is aerodynamically efficient while the winglets are able to curve starting from the front flanks and going to headlamps.
Its silhouette veers away from the A-pillar and moves to the rear portion of the car. This particular sense of sportiness is improved further by the copper signature line that starts from the A-pillar’s base and then travels on its roofline and ends just on the forward portion of the rear windscreen’s base. Rounding this off is motif shaped like a tick, bringing to mind the front quarter-light windows that were in the GT cars, the same one that served as the design team’s inspiration.
Overall, the design motif was taken from the Kia Kee concept car, which was first unveiled during the 2007 Frankfurt Motor Show. Without a doubt, the Kia GT sports a powerful design heritage and has different design elements that connect it to the Kee and the 2010 Pop concept. This guarantees that the Kia GT has a high level of visual continuity even if the themes and styles diverge.