Opel cuts price of Ampera electric car in Germany by 17% to EU38,300

Article by Anita Panait, on September 16, 2013

Opel is cutting the price of Ampera electric car in Germany by 17 percent or by EUR8,000, General Motors' European brand disclosed at the Frankfurt Motor Show. This means that the new Ampera will effectively have a tag of EU38,300 ($50,400) in Germany, according to Opel chief executive Karl-Thomas Neumann.

Opel’s CEO told reporters that it was no coincidence that Ampera’s price cut coincided with the unveiling of electric offerings by its rivals like the electrified version of the Volkswagen Golf hatchback and Up minicar.

Neumman said that the price cut move is to “remind people” that Opel has been in the electric vehicle market already for one and a half years. A spokesman for Opel said that the brand will also implement price cuts in other markets, but noted that the size of the reduction will differ country to country due to differing tax laws.

Opel chief financial officer Michael Lohscheller remarked that the price cut would not impact its expectations of a slightly narrower loss for Opel in 2013, given the relatively low sales figures. Lohscheller added that the better-than-expected results in the first half would not also cause Opel to revise its outlook upwards.

He noted to Reuters that the second half is traditionally weaker than the first half in the auto industry because of seasonal effects. According to official figures from the KBA motor vehicle agency, only 828 new Ampera cars were registered in Germany in 2012, when around 3.08 million vehicles were sold overall.

The Ampera is capable of travelling between 40 km and 80 km on electric power. As soon as this runs out, combustion engine range extender kicks in and allows another 500 kilometers of driving.

Topics: opel, opel ampera, price

If you liked the article, share on:

Pin It



It appears there won’t be a long wait before we get to see Mercedes-AMG’s hypercar – the Mercedes-AMG Project One. This is because the Formula One-powered road car will be...
by - January 16, 2017
BRABUS is proud to announce the world premiere of its newest electric car, the Tesla Model S. Customized by the BRABUS ZERO EMISSION, the Tesla S has what is known...
by - September 18, 2015
Alfa Romeo recently showed the public its latest offering -- the Giulia Quadrifoglio. The unveiling was done at the start of the 2015 Frankfurt Motor Show held from Sept. 17...
by - September 18, 2015
Opel unveiled to the global auto market its latest compact class station wagon – the all-new Astra Sports Tourer – at the 2015 Frankfurt Motor Show alongside the hatchback version...
by - September 18, 2015
On display at Hyundai Motor’s booth at the 2015 Frankfurt Motor Show was an array of connectivity features like TomTom LIVE services and the Android Auto technology. Likewise, visitors were...
by - September 18, 2015

Youtube Channel

Tip Us
Do you have a tip for us?
Did you film an important event?
Contact us
Subscribe to our newsletter!