The Ford B-MAX, fitted with the latest innovations from the brand for the small car market, had its unveiling at the Geneva Motor Show in 2011. This model removes the traditional B pillar that is typical for this type of car and features twin sliding doors in the rear resulting in a new and unique body design. In addition, the stylish and dynamic form of the B-MAX shows how the kinetic design language of Ford can be turned into a new vehicle format.
This particular innovation is also evident in the cabin especially with the interior offering excellent versatility and space not seen in compact cars. Ford’s use of high-quality materials shows that practical and small cars can in fact be well-equipped and be comfortable as well. The B-car series shares a platform with the Fiesta. Measuring more than 4 meters, the B-MAX is longer than the Fiesta by 11 cm but shorter than the C-MAX by 32 cm.
The B-MAX is compact and can meet the ever increasing demand for downsized cars that are better suited for use in urban conditions but not at the expense of comfort and space. When the front and rear doors are both opened, it allows access to the interior with an aperture of more than 1.5 meters wide. This is more than twice what is offered by its competitors that offer alternative door concepts.
This means that the B-MAX allows easy and better access to the rear seats as well as attending to children in the child seats. Loading shopping bags is also easy. The rear seats and front passenger seat can both be folded in a 60/40 split to create a flat road floor, and with a side access, makes it easier to load items like furniture or bicycle conveniently. If the front passenger seat is folded, the interior can accommodate loads measuring up to 2.35 meters. Being taller than the Fiesta, the B-MAX can allow for generous accommodation for the different occupants. The driver can also benefit from having a higher seating position and the headroom and legroom on the rear seat is increased.
In order to develop the B-pillar body of the B-MAX for production, the engineers at Ford made sure that it can deliver the same level of crash protection expected from Ford products. The structure of the front and rear doors of the B-MAX has been strengthened with ultra-high-strength Boron steel and placed in important load-bearing areas. Together with door frames that are able to absorb energy, this gives the B-MAX the required performance during side impacts.
Special safety interlocks coupled with reinforced latch mechanisms make sure that even during an impact, the doors of the B-MAX continue to be fixed to both the floor and the door. It also allows the rear and front doors together to protect the occupants inside. It comes as no surprise then that when all of these are combined and with the addition of structural enhancements in the bodyshell and the latest in restraint system technologies, the B-MAX is able to meet the highest standards in vehicle safety.
The kinetic design language of the B-MAX results in a car that has its very own unique features and is a good addition to the already distinct characteristic of the MAV line-up. The front-end features of the B-MAX are seen as a new and bold interpretation of the brand’s signature trapezoidal grille. Other distinctive design elements include the muscular shoulder line that has a powerful undercut; strong headlamp graphics; prominent wheel lips; and a window line that has the kick-up behind its rear doors.
Due to the 3D surfacing of its body sides, the B-MAX is able to avoid the block and tall look that is all too common for this kind of car. Furthermore, it has been given a new rocker treatment and boasts a “zig-zag” style form on the rear doors as well. Other features of the B-MAX like the wraparound tailgate glass, window graphics, and slim tail lamps that are split by the tailgate may remind buyers of the S-MAX. The horizontal feature lines are strong, emphasizing the width and confident stance of the B-MAX.
The B-MAX has an ultra-low CO2 powertrain that has the state of the art 3-cylinder and 1 liter Ford EcoBoost petrol engine with the Ford Auto-Start-Stop system. The Ford EcoBoost used in this model is similar to the usual Ford EcoBoost engines like the 1.6 and 2.0. This is made possible through a combination of turbocharging, fuel injection, and twin independent variables that can reduce fuel consumption, among many others.