Ford will show strongest lineup ever at 2011 Geneva Motor Show

Article by Christian Andrei, on February 11, 2011

At the upcoming Geneva Motor Show, Ford will display its “strongest line-up ever,” Ford of Europe Chairman and CEO Stephen T. Odell said in a statement for the press. The all-new vehicle C-MAX Energi, which was seen at NAIAS last January, will make its European debut in Geneva.

Ford will also show off the all-new Ford Ranger Wildtrak, a sporty compact pickup, the Ford Vertrek concept that indicates the direction of the next-generation Kuga, the all-new Focus Electric (which also appeared in the 2011 NAIAS), and a show car development of its zero-emission Transit Connect Electric.

In addition, Ford will bring in the new 114g/km CO2 Mondeo ECOnetic and Ford large car powertrain enhancements, as well as the new Metal Ka, as part of the company’s Individual program. Ford will also showcase the all-new Fiesta RS World Rally Car in full team livery at the show. Odell added that Ford has an aggressive plan to make sure that its vehicle portfolio is the freshest in the industry.

First revealed during the North American International Auto Show last January, the first all-electric passenger car from Ford, the Focus Electric, is slated to enter the European market by 2012. This fuel-free and zero-emission version of the brand’s popular compact car is expected to lead its expanding fleet that includes the hybrid, plug-in hybrid and the all-electric vehicles.

After it goes on sale in Europe, the Focus Electric is then scheduled to begin sales at North America by 2013. While this all-electric car already offers enough range to meet the daily driving habits of most customers, it has new features that ensure that electric vehicles not only inspire an efficient driving style but also maximize enjoyment for the driver.

The brand has long been committed to the global vehicle electrification strategy and this is evidenced by its show car development in its Geneva zero-emission Transit Connect Electric. Based mainly on the Transit Connect Kombi, it is one of the electric vehicles that Ford is testing in the U.K.

It has a battery electric power train similar to the Transit Connect Electric Van, which will also be on sale later this year in the U.K. The flagship large car family from the brand will be enhanced with the Mondeo ECOnetic and its CO2 emission of 114g/km.

Ford will also be launching a variety of extra powertrain enhancements for the Galaxy, Mondeo, and s-MAX models. While the brand already offers a wide-range of engines for its large cars, it will now be including the Ford Duratorq 1.6-liter TDCi engine which delivers top output at 115 PS.

For its small displacement diesel engine, Ford will be making the Auto-Start-Stop system available. It will offer the same system to its Ford EcoBoost 1.6-liter engine with 160 PS. By combining the Ford Auto-Start-Stop system and the Duratorq 1.6-litre TDCi engine, the brand is ensuring that it has a solid foundation for its Ford Mondeo ECOnetic. This also helps achieve CO2 emissions at 114 g/km.

Press Release

Ford at the Geneva Motor Show

The 81st Geneva Motor Show will be the stage for a series of major new vehicle and customer focused technology announcements by Ford.

Ford of Europe Chairman and CEO Stephen T. Odell will unveil a groundbreaking new vehicle during a Ford news conference on March 1. Alan Mulally, Ford’s CEO, will make a special appearance by video during the news conference from Hanover, Germany, where he will be delivering a keynote speech at CeBIT, Europe’s largest technology show.

They will also be joined in Geneva by Derrick Kuzak, Ford's Group Vice President, Global Product Development and Jim Farley, Group Vice President, Global Marketing Sales and Service. The Ford show stand in Geneva will feature four new additions to its upcoming product range and will highlight exclusive Ford technologies designed to significantly enhance the driving experience for customers.

“Today Ford has its strongest product line-up ever and we’ve got an aggressive plan to keep our vehicle portfolio the freshest in the industry," Odell said. “We have at least 20 new models and derivatives coming across our entire European range – from small cars to commercial vehicles – and at Geneva we will be introducing some of these. From zero emission electric vehicles like the new Focus Electric, the versatile new Ranger Wildtrak and the Vertrek SUV concept - that hints at the next-generation Kuga – to our latest rally car, the Fiesta RS WRC, they will all be on the Ford stand.”

Ford also plans the European debut of the C-MAX Energi, a pre-production version of the plug-in hybrid first shown at the North American International Auto Show in Detroit, which will launch in Europe in 2013. The vehicle will be built at Ford’s Valencia plant in Spain.

21st Century styling for Ford's Ranger Wildtrak
The all-new Ford Ranger Wildtrak is making its global debut at the 2011 Geneva Motor Show, a sporty compact pickup that delivers impressive power and safety, excellent fuel efficiency and significant capability. Due to go on sale in the UK towards the end of this year, the new Ford Ranger will feature a range of class-leading safety and "smart" technologies to make it easier, safer and more fun to drive than ever before.

Vertrek concept − kinetic design taken to the next level
Ford’s vision for a sleeker, sportier and more stylish compact SUV makes its European debut at the 2011 Geneva Motor Show. First shown at the North American International Auto Show in January, the Ford Vertrek concept signals the direction of the next-generation Kuga, with leading design and fuel efficiency.

The Vertrek concept is based on Ford’s global C-segment platform, which includes the all-new Ford Focus range and the latest C-MAX and Grand C-MAX multi-activity vehicles.

Plug in to the all-new Focus Electric
The all-new Focus Electric, Ford’s first-ever all-electric passenger car, was unveiled at the North American International Auto Show in January and comes to Europe in 2012. The zero emission, fuel-free, version of Ford’s popular compact car will be a flagship for the company’s growing fleet of hybrid, plug-in hybrid and all-electric vehicles to go on sale in Europe in 2012 and North America by 2013.

Focus Electric is designed to offer sufficient range to cover the majority of daily driving habits and will introduce new features developed especially for electric vehicles which encourage efficient driving style whilst maximising driver enjoyment.

Zero emissions with practical Transit Connect
Ford’s commitment to a global vehicle electrification strategy is further demonstrated by a show car development of its zero-emission Transit Connect Electric in Geneva.

Based on the Transit Connect Kombi it is one of several electric Ford vehicles currently on test in the UK and features the same battery electric power train as the Transit Connect Electric Van, which goes on sale in the UK later this year.

New 114g/km CO2 Mondeo ECOnetic and Ford large car powertrain enhancements
Ford is boosting its flagship large car family with a new 114g/km CO2 Mondeo ECOnetic and introducing a range of additional powertrain enhancements for its Mondeo, S-MAX and Galaxy models.

A new and efficient 1.6-litre Ford Duratorq TDCi, with peak power of 115 PS, has been added to the comprehensive range of engines offered in Ford’s large cars. At the same time the Ford Auto-Start-Stop system is being made available for this small displacement diesel engine, as well as for the recently introduced 1.6-litre Ford EcoBoost engine (160 PS).

The combination of the 1.6-litre Duratorq TDCi and Ford Auto-Start-Stop system also builds a solid foundation for the new Ford Mondeo ECOnetic, which boasts homologated CO2 emissions as low as 114 g/km..

All New Fiesta RS World Rally Car
Ford's all-new Fiesta RS World Rally Car in full team livery will be displayed at the Geneva Motor Show, straight from its debut appearance at Rally Sweden, first round of the 2011 World Rally Championship. Ford’s four-wheel drive WRC challenger is derived from the best-selling Fiesta road car and developed from the 2010 Monte Carlo Rally-winning Fiesta S2000 rally car by the Blue Oval's long-term British-based partner M-Sport, with support from Ford of Europe.

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