Qoros to unveil Qoros 3 Hatch at Geneva Motor Show

Article by Anita Panait, on January 16, 2014

Qoros will unveil its second production model -- the Qoros 3 Hatch -- at the 84th Geneva International Motor Show slated on March 4, 2014.  The design and engineering of the compact Qoros 3 Hatch is mostly derived from first model, the Qoros 3 Sedan. While the Qoros 3 Hatch is also inspired by contemporary European auto styling themes, it features a youthful evolution of the signature Qoros design cues to make the car sportier.

Qoros 3 Hatch features distinct rear lamp clusters and tailgate as well as subtle visual changes at the front to differentiate it from the Qoros 3 Sedan. The differences include the front grille, front bumper and front fog lights – which combined pave way to a bolder ‘face’ and a more compact, dynamic, sporty appearance that is expected to appeal to a new, more lifestyle-oriented customers. Inside the cabin, the Qoros 3 Hatch shares almost the same quality and equipment with the Qoros 3 Sedan.

The Qoros 3 Hatch, however, boasts of new upholstery color combinations and materials for a fresh, new ambience. Coming as standard for the Qoros 3 Hatch are the brand’s eight-inch touchscreen infotainment system – Qoros MMH (multimedia hub) – that is operated through multi-gesture finger swipe inputs for minimal driver distraction.

The hardware, software and graphics were designed and developed in-house by Qoros. As part of Qoros’ strategic objective to meet the lifestyle needs of the ‘always-connected’ consumer, the majority Qoros 3 line-up will feature QorosQloud, which will deliver a comprehensive suite of free-for-life services with 3G connectivity -- vehicle monitoring, social networking and improved navigation.

QorosQloud brings a new perspective to the way motorists interact with their vehicles – as it allows integratiion with other digital devices through a dedicated Web site and smartphone apps. The Qoros 3 Hatch is also powered by 1.6-liter naturally-aspirated and turbocharged engines paired to and six-speed manual and dual-clutch automatic transmissions.

Press Release

Qoros 3 Hatch

A year after the debut of new international car brand Qoros and its first production car, the company will stage the world premiere of its second production model, the Qoros 3 Hatch, at the 84th Geneva International Motor Show on 4 March 2014.

The design and engineering of the compact (C-segment) Qoros 3 Hatch draws heavily on the brand's first model, the Qoros 3 Sedan. While it is similarly inspired by contemporary European automotive styling themes, it displays a subtle, youthful evolution of the distinctive signature Qoros design cues to inject greater sportiness to the car's appearance.

"The new Qoros 3 Hatch will appeal to the modern metropolitan always-connected customer who needs a little extra versatility provided by the hatchback body style," says Vice Chairman of Qoros, Volker Steinwascher. "It offers those with active outdoor lifestyles or young families extra practicality, combined with added coolness thanks to its more spirited, sporty look."

As well as rear lamp clusters and tailgate specific to the hatchback, the Qoros 3 Hatch features subtle visual changes at the front that differentiate it from the Sedan - notably to the front grille, front bumper and front fog lights. These create a bolder 'face' and a more compact, dynamic, sporty appearance that will appeal to a new, more lifestyle-oriented group of customers.

Inside, key ergonomic features, refinement, understated quality and equipment are shared with its sedan compatriot, although new upholstery colour combinations and materials will provide a fresh, new ambience.

Each Qoros 3 Hatch will be fitted as standard with the brand's innovative eight-inch touchscreen infotainment system - Qoros MMH™ (multimedia hub) - which is operated via smartphone-type multi-gesture finger swipe inputs for minimal driver distraction. The hardware, software and graphics were designed and developed in-house by Qoros with the support of world-leading systems specialists.

As part of Qoros' strategic objective to be creative in meeting the lifestyle needs of the modern metropolitan 'always-connected' consumer, the majority of the line-up will feature QorosQloud™, which delivers a comprehensive suite of free-for-life services with 3G connectivity, including vehicle monitoring, social networking and enhanced navigation. It brings a new perspective to the way motorists interact with their vehicles, seamlessly integrating with other digital devices through a dedicated website and smartphone apps.

The Qoros 3 Hatch is based on the same innovative modular platform as the Sedan. However, the Hatch features new C-pillars, roof, rear side panels, and tailgate, plus a new rear roof cross-member to maintain the car's exceptional torsional rigidity. Built using the same high-strength steels and structural design that resulted in the Qoros 3 Sedan being ranked by Euro NCAP as the 'safest car' of 2013, the new Hatch has the same wheelbase, width and height, but the rear overhang and overall length are reduced by 177mm.

With a long wheelbase, short overhangs and a coupé-like silhouette, the 4438mm- long new hatchback will deliver unusually generous interior space for a vehicle in the compact segment.

The Hatch also shares with the Sedan its highly-efficient 1.6-litre naturally-aspirated and turbocharged engines and six-speed manual and dual-clutch automatic transmissions.

The Qoros 3 Hatch will be manufactured in the brand's all-new, highly-efficient and environmentally-sustainable assembly plant in Changshu, China, on the same production line as the Qoros 3 Sedan.

The new range of Qoros models is being designed and engineered by an international team of experienced specialists and new, young automotive talent.

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