The new face of Buick has been unveiled at the 2015 Los Angeles Auto Show with the launch of the 2017 Buick LaCrosse. Among the major influences of this new look are the highly acclaimed Avenir concept seen at the 2015 North American International Auto Show in Detroit and the Buick concept that appeared during the middle of the 20th century.
Set to start selling in the early part of the summer of next year, the LaCrosse has a redesigned grille that has a big opening and bears the Buick tri-shield insignia expressed with three colors (red, blue, and silver).
It is fitted with wing-like parts that are emphasized as they’re placed against darker waterfall grille bars that are reminiscent of the 1954 Wildcat II concept. Duncan Aldred, the vice president of Global Buick, said that the new LaCrosse marks the start of the next step in the brand’s quest to conquer the international scene.
He added that this “drop-dead gorgeous” vehicle features technologies that its rivals like the Lexus ES have yet to offer. He also said that the 2017 LaCrosse is the first in its segment to have this advanced level of comfort, connectivity, and quietness. Buick added to the dimensions of the new
LaCrosse and made it wider, lower, and longer than the outgoing model. But because it uses a structure that’s stronger but lighter, it is approximately 300 pounds lighter than the existing model. Other advantages to its use of press-hardened, high-strength steels are that it improves handling and raises its efficiency.
Another factor that contributes to its lower weight is its use of lower mass sound-absorbing materials. For example, Buick removed the noise-reducing pads and replaced them with a lightweight dissipative dash mat, establishing a new milestone for the brand’s signature QuietTuning.
Efficiency is improved as the new LaCrosse is powered by a highly sophisticated second-generation 3.6L V-6 engine mated to a new eight-speed automatic transmission. Its standard offering of the Stop/Start technology also raises efficiency during stop-and-go driving.
Its exterior has been designed and its proportions have been tweaked to exude a stronger presence. Its front wheels were shifted towards the front while its wheelbase was extended by 2.7 inches (65 mm). Meanwhile, 0.6 inch (15 mm) has been added to its overall length.
Its roofline has been modified to be 1.6 inches (40 mm) lower than the present model, adding to its dynamic character. Complementing its longer wheelbase are wheels that now protrude outward by 1.3 inches (33mm) in the front and 1.1 inches (28 mm) in the rear.
In addition, the car has become wider by 0.4-inch (10 mm), giving it a more confident stance with its wheels-at-corners look.
Details released on September 22nd: Buick confirms its plan for the 2017 LaCrosse by presenting it with a highlight on the accents derived from the Avenir Concept. The designs were first introduced on this concept, which had for its inspiration the 1954 Wildcat II.
Buick shares that this will be the face that all its models will take on by 2018. The design of the 2017 LaCrosse shows that it is indeed an evolution of the current models. The grille for instance has a new look and is improved with the tri-shield three-color emblem that is a part of a wing-shaped element.
The new design spans the width of its opening and provides a contrast to the darkened waterfall grille bars. It also connects the headlamps and grille, emphasizing further the new sculptural surfacing of the LaCrosse.
Buick vice-president Duncan Aldred shared that the Avenir concept had already changed people’s expectations of what a Buick should be and the company expects that the 2017 LaCrosse will have the same effect.
The new design is expressive and shows a break from the usual convention but also underscores the evolution for all the new models, Aldred concludes. The new design of the LaCrosse is based on the all-new chassis that is lighter but is actually stronger compared to the current model.
It also forms the basis of what will be a driving experience that is more dynamic. New technologies result to a better driving response like the five-link rear suspension.
These improvements also bring the signature quietness of the Buick to new heights. This is a premium feature not seen in any other full-size luxury cars, not even on the Lexus ES. The 2017 LaCrosse is expected to debut during the Los Angeles Auto Show this coming November.